lure 1 of 2

Definition of lurenext

lure

2 of 2

noun

1
as in temptation
something that persuades one to perform an action for pleasure or gain the promise of easy money is always the lure for some people to play the lottery good schools are a lure for prospective home buyers

Synonyms & Similar Words

Antonyms & Near Antonyms

2
as in bait
something used to attract animals to a hook or into a trap the fish simply didn't seem to like the lure I was using, so I didn't catch a thing

Synonyms & Similar Words

Antonyms & Near Antonyms

3
as in seduction
the act or pressure of giving in to a desire especially when ill-advised the lure of the video game was distracting me from my studies

Synonyms & Similar Words

Synonym Chooser

How does the verb lure differ from other similar words?

Some common synonyms of lure are decoy, entice, inveigle, seduce, and tempt. While all these words mean "to lead astray from one's true course," lure implies a drawing into danger, evil, or difficulty through attracting and deceiving.

lured naive investors with get-rich-quick schemes

When might decoy be a better fit than lure?

In some situations, the words decoy and lure are roughly equivalent. However, decoy implies a luring into entrapment by artifice.

attempting to decoy the enemy into an ambush

When is entice a more appropriate choice than lure?

The synonyms entice and lure are sometimes interchangeable, but entice suggests drawing by artful or adroit means.

advertising designed to entice new customers

When is it sensible to use inveigle instead of lure?

While in some cases nearly identical to lure, inveigle implies enticing by cajoling or flattering.

fund-raisers inveigling wealthy alumni

Where would seduce be a reasonable alternative to lure?

Although the words seduce and lure have much in common, seduce implies a leading astray by persuasion or false promises.

seduced by assurances of assistance

When would tempt be a good substitute for lure?

The words tempt and lure are synonyms, but do differ in nuance. Specifically, tempt implies the presenting of an attraction so strong that it overcomes the restraints of conscience or better judgment.

tempted by the offer of money

Example Sentences

Examples are automatically compiled from online sources to show current usage. Read More Opinions expressed in the examples do not represent those of Merriam-Webster or its editors. Send us feedback.
Recent Examples of lure
Verb
Emirates and Etihad have started offering insurance to travelers, in an effort to lure them back at a time when governments around the world still advise against non-essential travel to the region. Manal Albarakati, semafor.com, 18 June 2026 Beyond the funds committed to the program, the ways in which new incentives allocate those dollars are applauded for luring productions to return. Chris O'Falt, IndieWire, 18 June 2026
Noun
The lure of gambling is everywhere now that almost every major sports league has financial relationships with betting companies. Jemele Hill, The Atlantic, 19 June 2026 While most of them are completely fair game to use in every state when paired with an artificial lure, people are often surprised to learn that this is not always the case when fishing with live or natural dead bait. Joe Cermele, Outdoor Life, 17 June 2026 See All Example Sentences for lure
Recent Examples of Synonyms for lure
Verb
  • You may be tempted to make your way down to the beach at the bottom, but beware!
    Robert Annis, Midwest Living, 21 June 2026
  • The whirlwind three-hour tour took us into the heart of the city, first to Mısır Çarşısı, or the Egyptian Bazaar, filled with aromatic spices and tempting Turkish delight, then to the stunning Rüstem Pasha Mosque, which was built in 1561.
    Susan B. Barnes, Travel + Leisure, 20 June 2026
Noun
  • Feuchuk cautions against the temptation to compensate by extracting more revenue from existing members.
    Michelle Williams, Forbes.com, 23 June 2026
  • Sports Minister Marie Barsacq urged caution, warning against swimming in unauthorized or hazardous areas despite the temptation to cool off.
    Rena Rowe, The Washington Examiner, 23 June 2026
Noun
  • CEOs accepted the bait with little sign of actual entrepreneurship.
    Steve Denning, Forbes.com, 21 June 2026
  • Once the squid gather near the surface, lines fitted with bait are lowered into the water and rapidly jerked up and down to imitate small prey such as shrimp, triggering strikes before the catch is reeled aboard.
    Bojan Stojkovski, Interesting Engineering, 20 June 2026
Noun
  • There is no grand seduction scene.
    Maggie Clancy, Footwear News, 18 June 2026
  • The seduction of despair can be intense, whether on the personal or the political level.
    Alex Ross, New Yorker, 15 June 2026
Verb
  • One class in, and Hannah is thoroughly seduced both by Melanie’s flattery and by her therapyspeak approach to acting, with its talk of truth-telling and connecting to one’s body.
    Guy Lodge, Variety, 13 June 2026
  • Young women being preyed upon and seduced by rapacious Hollywood producers, stars and studio heads is a tired cliché, but like all clichés, it is based on reality.
    Stephanie Nolasco, FOXNews.com, 6 June 2026
Noun
  • And given that such systems are physically possible, powerful economic and strategic incentives exist for technologists and entrepreneurs to build them.
    Rob Toews, Forbes.com, 22 June 2026
  • The money is an incentive granted by the city after working more than 20 years to attract a builder with a project appropriate for the property, which was cleared decades earlier for redevelopment.
    Phil Diehl, San Diego Union-Tribune, 21 June 2026
Verb
  • Obviously, Donnie being over there was enticing to me.
    Peter Chawaga, Forbes.com, 19 June 2026
  • For American diners of diverse backgrounds, chop suey struck an enticing balance between novelty and decipherability, which propelled it to national popularity even as the US government moved to exclude Chinese laborers from entering the country in 1882.
    Ashley Rose Young, Bon Appetit Magazine, 18 June 2026
Noun
  • Food and drink, of course, are among the attractions of a New Orleans journey, and the superb offerings at the hotel—under the direction of Executive Chef Dario Montelvere, a Robb Report culinary master—reflect the city’s heritage, from regional cuisine and local seafood to steakhouse dishes.
    Robb Report Studio, Robb Report, 26 June 2026
  • The puzzle-centric attraction features more than 60 physical, mental and locked-room challenges.
    Joe Burbank, The Orlando Sentinel, 26 June 2026

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Cite this Entry

“Lure.” Merriam-Webster.com Thesaurus, Merriam-Webster, https://www.merriam-webster.com/thesaurus/lure. Accessed 26 Jun. 2026.

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