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allure

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verb

Synonym Chooser

How is the word allure different from other verbs like it?

Some common synonyms of allure are attract, captivate, charm, enchant, and fascinate. While all these words mean "to draw another by exerting a powerful influence," allure implies an enticing by what is fair, pleasing, or seductive.

an alluring smile

When might attract be a better fit than allure?

Although the words attract and allure have much in common, attract applies to any degree or kind of ability to exert influence over another.

students attracted by the school's locale

How are the words charm and captivate related as synonyms of allure?

Charm implies the power of casting a spell over the person or thing affected and so compelling a response, but it may, like captivate, suggest no more than evoking delight or admiration.

charmed by their hospitality
her performances captivated audiences

When can enchant be used instead of allure?

While in some cases nearly identical to allure, enchant is perhaps the strongest of these terms in stressing the appeal of the agent and the degree of delight evoked in the subject.

hopelessly enchanted by her beauty

When would fascinate be a good substitute for allure?

While the synonyms fascinate and allure are close in meaning, fascinate suggests a magical influence and tends to stress the ineffectiveness of attempts to resist.

a story that continues to fascinate children

Example Sentences

Examples are automatically compiled from online sources to show current usage. Read More Opinions expressed in the examples do not represent those of Merriam-Webster or its editors. Send us feedback.
Recent Examples of allure
Noun
Ballad of a Small Player is only modestly entertaining, its allure as false as the neon promise of the high-rolling city it’s set in. Stephanie Zacharek, Time, 29 Oct. 2025 In advance of release day, Smith talked to Vogue across screens, time zones, and subjects, surveying the state of the world as easily as the history of hip-hop, being at the vanguard of Chappell Roan fandom, and the allure of New York City. Josh Zajdman, Vogue, 28 Oct. 2025
Verb
Other tech pioneers have AI predictions that are more grounded on Earth—but still alluring to workers. Preston Fore, Fortune, 11 Aug. 2025 Nor should any red-blooded heroine be expected to drop as alluring a presence as Pascal. Katy Waldman, New Yorker, 21 June 2025 See All Example Sentences for allure
Recent Examples of Synonyms for allure
Noun
  • Owing to its appeal and acclaim, Pinjar was translated into eight other Indian and foreign languages, including English.
    JSTOR Daily, JSTOR Daily, 30 Oct. 2025
  • However, for executives under pressure to boost productivity at lower costs—and especially for those with a penchant for cutting—the appeal of flattening the hierarchy is obvious.
    Eva Roytburg, Fortune, 29 Oct. 2025
Verb
  • But despite his entreaties, including meeting with Putin in Alaska, floating sanctions relief, and threatening to cut off aid to Kyiv, the Russian president has refused to be charmed into giving up on his invasion.
    Mira Rapp-Hooper, Foreign Affairs, 29 Oct. 2025
  • Viewers were instantly charmed.
    Ashley Vega, PEOPLE, 27 Oct. 2025
Verb
  • Competing stories tempt people and nations into war.
    Elizabeth D. Samet, Foreign Affairs, 29 Oct. 2025
  • But when a grubby circus impresario, Fulbert Freakfinder, arrives offering Stitch Head a starring role in his freak show, our hero is tempted by the promise of love and acceptance.
    Scott Roxborough, HollywoodReporter, 29 Oct. 2025
Noun
  • In contrast, China’s hot stock market may dent gold’s attractiveness there.
    Jason Ma, Fortune, 27 Oct. 2025
  • Things changed in January when management announced that DuPont would retain its water business — not only to accelerate the timing of the electronics spin, but also to enhance the overall attractiveness of the remaining legacy company.
    Jeff Marks, CNBC, 13 Oct. 2025
Verb
  • Throughout that time, Frédéric Boucheron was fascinated by the natural world — a passion Poulit‑Duquesne and Choisne continue today, visible in collections featuring feather motifs, fluid forms and other designs.
    Ryma Chikhoune, Footwear News, 23 Oct. 2025
  • It’s set in the early 80s, which is a period that fascinates me.
    Andreas Wiseman, Deadline, 23 Oct. 2025
Verb
  • Scream 7 casting seems designed to lure fans back in.
    Alejandra Gularte, Vulture, 31 Oct. 2025
  • Police were dispatched to the scene and the owner eventually lured the pet back down to the ground by bribing it with a cookie.
    Ella Gonzales, Fort Worth Star-Telegram, 31 Oct. 2025
Noun
  • But one trial in Maidstone, Kent, in 1652 stands out for its scale and public fascination.
    James Frater, CNN Money, 31 Oct. 2025
  • Always a source of off-year political fascination, the New York mayor’s race has nonetheless attracted a huge amount of national and global attention.
    Max Tani, semafor.com, 30 Oct. 2025
Verb
  • Africa’s leading banking groups are targeting DR Congo, enticed by one of the continent’s fastest-growing economies and the promise of a lucrative mining sector, despite the ongoing conflict in the country’s east.
    Alexander Onukwue, semafor.com, 4 Nov. 2025
  • There were questions swirling over whether Nintendo’s Switch 2 would be different enough from its predecessor to entice users.
    Arjun Kharpal, CNBC, 4 Nov. 2025

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Cite this Entry

“Allure.” Merriam-Webster.com Thesaurus, Merriam-Webster, https://www.merriam-webster.com/thesaurus/allure. Accessed 6 Nov. 2025.

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