Thesaurus results for GIMMICK

gimmick

noun

ˈgi-mik

Definition of gimmick

as in ruse

a clever often underhanded means to achieve an end that free dinner is just a sales gimmick to get you to listen to their sales pitch

Synonyms & Similar Words

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as in gadget

an interesting and often novel device with a practical use a car equipped with a parking spot locator and other neat gimmicks

Synonyms & Similar Words

as in hitch

a danger or difficulty that is hidden or not easily recognized the deal sounds too good to be true, so make sure there aren't any gimmicks

Synonyms & Similar Words

Example Sentences

Examples are automatically compiled from online sources to show current usage. Read More Opinions expressed in the examples do not represent those of Merriam-Webster or its editors. Send us feedback.

Recent Examples of gimmick The museum doesn’t see this public tattooing event as a gimmick. — Leigh Anne Miller, ARTnews.com, 2 Nov. 2026 State officials had to employ an accounting gimmick to divert $712 million headed for surplus into a new program to expand affordable childcare. — Keith M. Phaneuf, Hartford Courant, 29 Oct. 2026 Not only has the gimmick run stale, but her insistence on upping the ante year after year, creating costumes that are increasingly bizarre and disgusting, is a threat to us all. — Tom Smyth, Vulture, 29 Oct. 2026 Classical music is played during fermentation, a step used by some other brands that is certainly more gimmick than science. — Jonah Flicker, Robb Report, 28 Oct. 2026 See All Example Sentences for gimmick

Recent Examples of Synonyms for gimmick

Noun

When Abdul El-Sayed fundraised with members of the Soros family, Republicans said his campaign trail rhetoric about money in politics was a ruse.

— David Weigel, semafor.com, 28 Oct. 2026
In episode 4, Noah made up an elaborate ruse involving a fake friend’s wedding in Napa — a means of getting Joanne to wine country for a romantic weekend.

— Julia Moore, PEOPLE, 22 Oct. 2026

Definition of ruse

Noun

One of the most useful gadgets in my kitchen is now a screen that never asks me for anything.

— ArsTechnica, ArsTechnica, 2 Nov. 2026
From electronics and tech gadgets to winter fashion, beauty, and home finds, Black Friday deals will be everywhere, and there will be plenty for us to shop.

— ABC News, ABC News, 2 Nov. 2026

Definition of gadget

Noun

Beil says the two are talking to Hatch about hosting the show there long-term, but there is one hitch.

— Todd Martens, Los Angeles Times, 27 Oct. 2026
Taking a quick step back, Madsen found freshman receiver Rasean Jones on a quick hitch down the left sideline — and enough for the first down.

— Shaun Goodwin, Idaho Statesman, 25 Oct. 2026

Definition of hitch

Noun

The strategy has not been confirmed verbatim by the Treasury, but Bessent himself has indicated the scheme worked by buying back more expensive, long-term debt (in which yields, and hence interest, are higher) in lieu of cheaper, short-term debt.

— Eleanor Pringle, Fortune, 10 Nov. 2026
In that case, two Nigerian men were convicted in a sextortion scheme that targeted DeMay, 17, and over 100 other victims including 11 minors from halfway around the world.

— Kaitlin McCallum, Hartford Courant, 10 Nov. 2026

Definition of scheme

Noun

The teams intend to deploy artificial intelligence and digital engineering tools to model plant operations.

— Aman Tripathi, Interesting Engineering, 5 Nov. 2026
Democrats will now have powerful new tools to investigate the administration’s actions and push back on its agenda.

— Sarah Todd, STAT, 4 Nov. 2026

Definition of tool

Noun

Wildlife crossings being built across California to help reduce collisions between animals and vehicles are not enough to protect the state’s at-risk wildlife and should be enhanced with extensive fencing, according to a new UC study.

— Karen Garcia, Los Angeles Times, 11 Nov. 2026
Dangerously large breaking waves can overpower swimmers, pulling people into the sea from beaches, jetties, and rocks resulting in significant physical injury and increasing the risk of drowning.

— CA Weather Bot, Sacbee.com, 11 Nov. 2026

Definition of risk

Noun

Even at the album’s more sedate tempos, gyrofield still delivers the manic intensity that marks their best work, building luscious tension with an arsenal of top-shelf production tricks.

— Lisle Younger, Pitchfork, 6 Nov. 2026
Trader Joe’s focaccia, sliced and toasted, will do the trick, or their ciabatta, sliced into small squares.

— Alex Beggs, Bon Appetit Magazine, 5 Nov. 2026

Definition of trick

Noun

Voters overwhelmingly elected candidates who are critical of data-center development — one of many potential pitfalls Anthropic warned about in its IPO prospectus last month.

— Allison Morrow, CNN Money, 6 Nov. 2026
To avoid such pitfalls, researchers want to devise tests of introspection that can’t be gamed using outside information.

— Ben Brubaker, Quanta Magazine, 4 Nov. 2026

Definition of pitfall

Browse Nearby Words

gimmes

gimmick

gimmicked (up)

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Style

“Gimmick.” Merriam-Webster.com Thesaurus, Merriam-Webster, https://www.merriam-webster.com/thesaurus/gimmick. Accessed 12 Nov. 2026.

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Synonyms of gimmick

noun

Example Sentences

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