Thesaurus results for GIMMICK

gimmick

noun

ˈgi-mik

Definition of gimmick

as in ruse

a clever often underhanded means to achieve an end that free dinner is just a sales gimmick to get you to listen to their sales pitch

Synonyms & Similar Words

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as in gadget

an interesting and often novel device with a practical use a car equipped with a parking spot locator and other neat gimmicks

Synonyms & Similar Words

as in hitch

a danger or difficulty that is hidden or not easily recognized the deal sounds too good to be true, so make sure there aren't any gimmicks

Synonyms & Similar Words

Example Sentences

Examples are automatically compiled from online sources to show current usage. Read More Opinions expressed in the examples do not represent those of Merriam-Webster or its editors. Send us feedback.

Recent Examples of gimmick Dash clues are used to indicate that their entries are part of a larger gimmick. — Sam Corbin, New York Times, 13 Oct. 2026 Jefferson’s is known for its bourbon experiments (some call them gimmicks), like aging barrels of whiskey at sea on container ships and giving very old whiskey a wine cask finish. — Jonah Flicker, Robb Report, 9 Oct. 2026 Most importantly, the technology transcends stage gimmick and is essential to telling the story. — Jenelle Riley, Los Angeles Times, 6 Oct. 2026 The rise and fall of Joe Cool, the Camel cigarette advertising gimmick that launched a thousand teen smokers, was accomplished with a more top-down approach. — Kent Sepkowitz, STAT, 5 Oct. 2026 See All Example Sentences for gimmick

Recent Examples of Synonyms for gimmick

Noun

What about when Carole was hiding in the closet to try to overhear Luann calling her a pedophile, and Jules Wainstein kept trying to ruin her ruse?

— Brian Moylan, Vulture, 5 Oct. 2026
Last-ditch plan for prosecution Authorities next developed what Smallwood described as a last-ditch plan to prosecute Tanzer — a ruse that could catch him lying about the rape.

— Tim Stelloh, NBC news, 2 Oct. 2026

Definition of ruse

Noun

And in some states, the bigger legal risk may fall not on Apple, Amazon or other AI gadget makers but on the person wearing the device.

— MacKenzie Sigalos,Annie Palmer, CNBC, 18 Oct. 2026
Conan O’Brien introduced Swift’s performance—O’Brian and Swift both worked on Toy Story 5, with O’Brien voicing the film’s potty training gadget Smarty Pants.

— Hattie Lindert, Pitchfork, 18 Oct. 2026

Definition of gadget

Noun

Some games entirely errored out, some had hitches, and Qualcomm’s Snapdragon X Elite chips were targeting relatively low-end gaming to begin with.

— Sean Hollister, The Verge, 15 Oct. 2026
Both body styles come with Helmsman badging and a tow hitch for easily transporting small boats or kayaks.

— Bryan Hood, Robb Report, 14 Oct. 2026

Definition of hitch

Noun

Better monitoring tools can help farmers identify disease threats earlier and avoid expensive eradication campaigns.

— Robert Kelly, Fortune, 22 Oct. 2026
While federal scientists have created a national model to assess the likelihood of post-fire debris flows, communities don’t have an easily accessible tool to gauge their risk of post-fire flooding.

— Abe Streep, ProPublica, 21 Oct. 2026

Definition of tool

Noun

The wide availability of low-cost, powerful open models is one reason Anthropic CEO Dario Amodei has warned that open models in particular pose a risk of widespread and potentially devastating cyber attacks.

— Emily Forlini, Fortune, 21 Oct. 2026
That could represent either a benefit or a risk for shareholders, as decision-making would become faster but have fewer checks.

— Miranda Jeyaretnam, Time, 21 Oct. 2026

Definition of risk

Noun

My parents were always a bit concerned about nightlife, drugs, all the pitfalls of what the nightlife could be.

— Katie Bain, Billboard, 16 Oct. 2026
The European Union’s long project to build the continent into a fortified zone of peace and prosperity has hit a new pitfall.

— the Monitor's Editorial Board, Christian Science Monitor, 16 Oct. 2026

Definition of pitfall

Browse Nearby Words

gimmes

gimmick

gimmicked (up)

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Cite this Entry

Style

“Gimmick.” Merriam-Webster.com Thesaurus, Merriam-Webster, https://www.merriam-webster.com/thesaurus/gimmick. Accessed 23 Oct. 2026.

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Synonyms of gimmick

noun

Example Sentences

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