brand

noun
\ ˈbrand How to pronounce brand (audio) \

Definition of brand

 (Entry 1 of 2)

1a : a charred piece of wood
c : something (such as lightning) that resembles a firebrand
2 : sword
3a(1) : a mark made by burning with a hot iron to attest manufacture or quality or to designate ownership
(2) : a printed mark made for similar purposes : trademark
b(1) : a mark put on criminals with a hot iron
(2) : a mark of disgrace : stigma the brand of poverty
4a : a class of goods identified by name as the product of a single firm or manufacturer : make
b : a characteristic or distinctive kind a lively brand of theater
d : a public image, reputation, or identity conceived of as something to be marketed or promoted Future political offices or appointments appear out of the question now, so he is focusing on rebuilding his brand in Hollywood …— Elizabeth McNeil, et al. The comedian Dane Cook apparently believes he is building his brand by pumping out a steady stream of comments on Twitter …— Daniel Lyons
5 : a tool used to produce a brand

brand

verb
branded; branding; brands

Definition of brand (Entry 2 of 2)

transitive verb

1 : to mark with a brand
2 : to mark with disapproval : stigmatize he was branded a coward
3 : to impress indelibly brand the lesson on his mind

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Other Words from brand

Verb

brander noun

Synonyms for brand

Synonyms: Noun

trademark

Synonyms: Verb

engrave, etch, impress, imprint, infix, ingrain (also engrain)

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Examples of brand in a Sentence

Noun

What brand are those jeans you are wearing? The store sells a variety of shoe brands. I don't like his brand of humor. a lively brand of theater

Verb

They no longer brand their cattle. the exact words my father spoke as he left us are branded in my memory
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Recent Examples on the Web: Noun

Magic Show On Monday, June 24 at 1:30 and 3 p.m., magician David Hinkin will be at the Maud Marks Branch Library, 1815 Westgreen Blvd., to perform his own brand of magic. Houston Chronicle, "Katy-area calendar of events," 16 June 2019 Richmond has been relaunching his historic brand after losing control in a business dispute for two seasons. Washington Post, "Sunnei to Palm Angels, streetwear in fashion focus in Milan," 16 June 2019 Ivanka Trump might not be running her own fashion brands anymore, but the first daughter’s income in 2018 was still well in the millions. Alejandra Salazar, refinery29.com, "Ivanka Trump Closed Her Fashion Brands, But She Earned Millions From Her Father's D.C. Hotel," 15 June 2019 Taiwan’s tech giant HTC, which develops VR headsets and content under its brand Vive, provides grants to projects that promote awareness of climate change and sustainability under VR for Impact. Vivienne Chow, Quartzy, "Artists are using virtual reality to convey the perils of climate change," 15 June 2019 But forcing your brand into the story doesn’t come cheap. Dale Rutledge, Fortune, "With ‘MIB: International,’ Lexus Is Cast as a Blockbuster Car for a Second Straight Summer," 14 June 2019 Leonard came through with 22 and his usual brand of unflappable confidence, but then again, that was just about a guarantee. Bruce Jenkins, SFChronicle.com, "To win, Raptors had to stop Stephen Curry — and they did in the end," 13 June 2019 Tyson recently introduced blended sausages and meatballs, made with bacon, chicken, vegetables, barley, lentils and quinoa among other ingredients, under its existing Aidells brand. Danielle Wiener-bronner, CNN, "Even Tyson is getting in on the plant-based meat craze. But it's not what you think," 13 June 2019 Transsion accounted for the largest smartphone shipments to Africa in the first quarter with Tecno and Itel, two of its leading brands, combining for around a third of total market share, IDC’s report shows. Yomi Kazeem, Quartz Africa, "Nigeria and South Africa’s economic struggles are starting to hurt African phone sales," 13 June 2019

Recent Examples on the Web: Verb

Despite wearing modestly sized Michelin Pilot Super Sport tires—that, yes, are branded with BMW's star (★) designation—the Supra averaged a heroic 1.07 g on the skidpad. Dave Vanderwerp, Car and Driver, "We Test the 2020 Toyota Supra: Zero to 60 in 3.8 Seconds," 14 May 2019 This is all brand new for Goerges, who had never even been to a Grand Slam quarterfinal before this week. Howard Fendrich, BostonGlobe.com, "Serena Williams storms back to reach Wimbledon semifinals," 10 July 2018 Amazon is likely to focus on generics and branded pills, said Ashtyn Evans, a health-care analyst at Edward Jones & Co. Fortune, "Jeff Bezos Just Did President Trump a Big Favor on Drug Pricing," 28 June 2018 The location should brand the new store as Elmwood Park-centric in another big way, too. Pioneer Press, chicagotribune.com, "New Culver's has a strong Elmwood Park flavor," 25 June 2018 Minnesota Public Radio, from a building less than a block away, branded the raccoon #mprraccoon. CBS News, "St. Paul raccoon lured into trap with cat food after scaling skyscraper," 13 June 2018 Joaquin has the Gargoyle King symbol, revealed to mean sacrifice, branded on his head. Jasmine Gomez, Seventeen, "Every "Riverdale" Character That's Been Killed Off," 10 May 2019 Its aesthetic and branding mimic that of marathon, Spartan races, Tough Mudder events, and other weekend warrior tentpoles. Andrew Moseman, Popular Mechanics, "E-Biking My Way Through New York's Five Boro Bike Tour," 9 May 2019 Their san-serif logos and branding all look the exact same. Emily Farra, Vogue, "How Will “Camp: Notes On Fashion” Change the Way We Dress?," 29 Apr. 2019

These example sentences are selected automatically from various online news sources to reflect current usage of the word 'brand.' Views expressed in the examples do not represent the opinion of Merriam-Webster or its editors. Send us feedback.

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First Known Use of brand

Noun

before the 12th century, in the meaning defined at sense 1a

Verb

15th century, in the meaning defined at sense 1

History and Etymology for brand

Noun

Middle English, torch, sword, from Old English; akin to Old English bærnan to burn

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Statistics for brand

Last Updated

19 Jun 2019

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Time Traveler for brand

The first known use of brand was before the 12th century

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More Definitions for brand

brand

noun

English Language Learners Definition of brand

 (Entry 1 of 2)

: a category of products that are all made by a particular company and all have a particular name
: a particular kind or type of something
: a mark that is burned into the skin of an animal (such as a cow) to show who owns the animal

brand

verb

English Language Learners Definition of brand (Entry 2 of 2)

: to put a mark on the skin of (an animal) to show who owns it
: to describe or identify (someone or something) with a word that expresses strong criticism

brand

noun
\ ˈbrand How to pronounce brand (audio) \

Kids Definition of brand

 (Entry 1 of 2)

1 : a mark made by burning (as on cattle) or by stamping or printing (as on manufactured goods) to show ownership, maker, or quality
2 : a category of goods identified by a name as being made by a certain company a brand of jeans
3 : trademark
4 : a particular type “She used her own brand of magic to bind me to her.”— J. K. Rowling, Goblet of Fire
5 : a mark of disgrace

brand

verb
branded; branding

Kids Definition of brand (Entry 2 of 2)

1 : put a mark on to show ownership brand cattle
2 : to show or claim (something) to be bad or wrong Opponents branded the experiment a failure.

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More from Merriam-Webster on brand

Rhyming Dictionary: Words that rhyme with brand

Thesaurus: All synonyms and antonyms for brand

Spanish Central: Translation of brand

Nglish: Translation of brand for Spanish Speakers

Britannica English: Translation of brand for Arabic Speakers

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