co-branded; co-branding; co-brands

transitive verb

: to market or issue (something, such as a credit card) in conjunction with another company so that the product bears the name of both

Word History

First Known Use

1982, in the meaning defined above

Time Traveler
The first known use of co-brand was in 1982

Dictionary Entries Near co-brand

Cite this Entry

“Co-brand.” Dictionary, Merriam-Webster, Accessed 28 Nov. 2022.

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