: an arbitrarily adopted name that is given by a manufacturer or merchant to an article or service to distinguish it as produced or sold by that manufacturer or merchant and that may be used and protected as a trademark
: one having a well-known and usually highly regarded or marketable name
Examples of brand-name in a Sentence
The drug is sold under several brand names.
Recent Examples on the Web
Drugmakers raised the list prices of the two drugs, along with roughly 900 other brand-name medications, in January, according to 46brooklyn, a nonprofit drug pricing analytics firm.—Tami Luhby, CNN, 15 Feb. 2024 The startup, which employs more than 40 people, has landed some brand-name early customers such as Sonos and fashion brands Reformation and Golden Goose.—Jason Del Rey, Fortune, 13 Feb. 2024 An analysis by the Government Accountability Office found prices for some of the most prescribed brand-name drugs were an average of 2.82 higher in the U.S. than prices in Canada.—Julia Ingram, Verywell Health, 12 Feb. 2024 The unit, which is comprised of multiple clinics in the D.C. area and overseen by the Defense Department, also misused department funds by dispensing brand-name drugs instead of generic equivalents.—USA TODAY, 30 Jan. 2024 The three major insulin makers have also come out with unbranded versions of their own brand-name insulins.—Emily Mullin, WIRED, 2 Feb. 2024 Avoid choosing brand-name items based solely on the name or their color or visual appeal.—Kathy Moore and Roxanne Wyss, Kansas City Star, 30 Jan. 2024 The report found the unit dispensed Ambien without verifying patients' identities and purchased brand-name Ambien, which costs 174 times more than the generic brand.—Kathryn Watson, CBS News, 29 Jan. 2024 The reason, in Borenstein’s estimation, is that Californians are more devoted to brand-name oil, like Chevron, Shell and Mobil.—Cnn.com Wire Service, The Mercury News, 29 Jan. 2024
Xolair, the brand name for the drug omalizumab, became the first medication approved to reduce allergic reactions caused by accidental exposure to food triggers.—Jonel Aleccia, Quartz, 16 Feb. 2024 Rizo Lopez has recalled nearly 60 products, most of which are Mexican cheeses and cremas under the brand names Tio Francisco, Rizo Bros, Casa Cardenas and Campesino.—Jon Healey, Los Angeles Times, 15 Feb. 2024 The lack of moderation has led to a mass exodus of advertisers spooked by the likelihood of their brand name appearing next to hateful and extremist material — not to mention Musk’s penchant for far-right conspiracy theories.—Miles Klee, Rolling Stone, 14 Feb. 2024 The recalled products were distributed nationwide and include cheese, yogurt and sour cream sold under the brand names Tio Francisco, Don Francisco, Rizo Bros, Rio Grande, Food City, El Huache, La Ordena, San Carlos, Campesino, Santa Maria, Dos Ranchitos, Casa Cardenas, and 365 Whole Foods Market.—Alexandra Banner, CNN, 7 Feb. 2024 The recalled products include cheese, yogurt, and sour cream sold under the brand names Tio Francisco, Don Francisco, Rizo Bros, Rio Grande, Food City, El Huache, La Ordena, San Carlos, Campesino, Santa Maria, Dos Ranchitos, Casa Cardenas, and 365 Whole Foods Market, according to the FDA.—TIME, 7 Feb. 2024 Clothing is another big item, which many donate from their own closets, or nice perfumes from brand names like Dolce & Gabbana.—Ashley Wong, Sacramento Bee, 31 Jan. 2024 Naloxone, commonly sold under the brand name Narcan, can halt a deadly overdose if administered promptly.—Emily Alpert Reyes, Los Angeles Times, 31 Jan. 2024 If a business opts in to the program and calls an AT&T wireless customer, its brand name and logo will pop up on the receiving phone.—Justine Calma, The Verge, 30 Jan. 2024 See More
These examples are programmatically compiled from various online sources to illustrate current usage of the word 'brand-name.' Any opinions expressed in the examples do not represent those of Merriam-Webster or its editors. Send us feedback about these examples.