brand-name

1 of 2

adjective

ˈbran(d)-ˈnām 

1

: of or relating to a brand name

brand-name products

2

: having a well-known and usually highly regarded or marketable name

brand-name authors

the … party lacks brand-name guests or good food

—Ryan Lizza

brand name

2 of 2

noun

1

: an arbitrarily adopted name that is given by a manufacturer or merchant to an article or service to distinguish it as produced or sold by that manufacturer or merchant and that may be used and protected as a trademark

2

: one having a well-known and usually highly regarded or marketable name

Examples of brand-name in a Sentence

Noun

The drug is sold under several brand names.

Recent Examples on the Web

Adjective

As head of the brand-name drug industry’s top lobbying group, Cantor will face mounting political pressure on drug prices and an increasingly populist mood from both political parties. — Ed Silverman, STAT, 30 Sep. 2026

The trade group for brand-name manufacturers did not respond to a request for comment. — Naisha Roy, ProPublica, 18 Sep. 2026

Noun

The brothers allowed Vista Grande to give their mother the drug Ativan, the brand name for lorazepam, as needed. — Jordan Rau, NPR, 30 Sep. 2026

One of the most common treatments for female pattern hair loss is minoxidil, sold under the brand name Rogaine. — Lindsey Bever, Washington Post, 26 Sep. 2026

Word History

First Known Use

Adjective

1887, in the meaning defined at sense 1

Noun

1922, in the meaning defined at sense 1

Rhymes for brand-name

• acclaim
• aflame
• airframe
• ballgame
• became
• declaim
• defame
• disclaim
• doorframe
• exclaim
• inflame
• mainframe

Legal Definition

brand name

noun

: trade name