brand-name

1 of 2

adjective

ˈbran(d)-ˈnām 

1

: of or relating to a brand name

brand-name products

2

: having a well-known and usually highly regarded or marketable name

brand-name authors

the … party lacks brand-name guests or good food

—Ryan Lizza

brand name

2 of 2

noun

1

: an arbitrarily adopted name that is given by a manufacturer or merchant to an article or service to distinguish it as produced or sold by that manufacturer or merchant and that may be used and protected as a trademark

2

: one having a well-known and usually highly regarded or marketable name

Examples of brand-name in a Sentence

Noun

The drug is sold under several brand names.

Recent Examples on the Web

Adjective

The health care company could develop Keytuda co-formulations that would extend the tail of the brand-name drug's franchise, mitigating the impact of that patent expiration, according to the analyst. — Liz Napolitano, CNBC, 20 Aug. 2026

Shoppers often find brand-name products at a fraction of full retail. — Lauren Jarvis-Gibson, Charlotte Observer, 20 Aug. 2026

Noun

Chinese partners Leapmotor and Dongfeng would provide electric vehicle technology and use some of Stellantis’s idle factory capacity in Europe to make their own products or badge them with Stellantis brand names. — Neil Winton, Forbes.com, 21 Aug. 2026

Mack also testified that Clancy was, at the time of their interview, taking antipsychotic and anti-anxiety medications including olanzapine (brand name Zyprexa), bupropion (brand name Wellbutrin), clonidine and propranolol. — Melina Khan, USA Today, 21 Aug. 2026

Word History

First Known Use

Adjective

1887, in the meaning defined at sense 1

Noun

1922, in the meaning defined at sense 1

Rhymes for brand-name

• acclaim
• aflame
• airframe
• ballgame
• became
• declaim
• defame
• disclaim
• doorframe
• exclaim
• inflame
• mainframe

Legal Definition

brand name

noun

: trade name