Thesaurus

watchword

Synonyms and Antonyms of watchword

1 a word or phrase that must be spoken by a person in order to pass a guard
  • The watchword is changed every day.
Synonyms of watchword
Words Related to watchword
2 an attention-getting word or phrase used to publicize something (as a campaign or product)
  • Their latest watchword turns up in every ad from that company.
Synonyms of watchword
Words Related to watchword


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to speak or write verbosely and windily

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