catchphrase

as in slogan
an attention-getting word or phrase used to publicize something (as a campaign or product) one of those advertising catchphrases that, if you think about them, don't mean much of anything

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Cite this Entry

“Catchphrase.” Merriam-Webster.com Thesaurus, Merriam-Webster, https://www.merriam-webster.com/thesaurus/catchphrase. Accessed 22 Feb. 2024.

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