catch·​phrase | \ ˈkach-ˌfrāz How to pronounce catchphrase (audio) , ˈkech- \

Definition of catchphrase

1 : a word or expression that is used repeatedly and conveniently to represent or characterize a person, group, idea, or point of view

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Examples of catchphrase in a Sentence

popular catchphrases like “politically correct” one of those advertising catchphrases that, if you think about them, don't mean much of anything
Recent Examples on the Web In 2019, the European Trademark Office also denied Oatly trademark of its catchphrase, finding that the slogan wasn’t sufficiently distinctive. Sarah Todd, Quartz, "Oatly’s offbeat marketing turned boring alt-milk into a $10-billion business," 10 Apr. 2021 Learning loss has become more of a marketing catchphrase than a term that is captures what students have faced in the last year. Akil Bello, Forbes, "How Test Publishers Are Poised To Profit From Pandemic “Learning Loss”," 7 Apr. 2021 Allowing his catchphrase to be the hardest Mexican rapper in Houston since South Park Mexican, Bundy lives up to the title. Shelby Stewart, Chron, "Here are five Houston artists you should be listening to," 7 Apr. 2021 The video went viral, even as confusion arose in response to the troubling ring of Hanks’s catchphrase. Naomi Fry, The New Yorker, "The Squandered Promise of Chet Hanks’s White-Boy Summer," 4 Apr. 2021 But tensions between Oatly and the dairy industry go deeper than a simple catchphrase. Sarah Todd, Quartz, "Oatly’s offbeat marketing turned boring alt-milk into a $10-billion business," 10 Apr. 2021 With these two new editions of her work, her voice resounds, a writer who is easy to quote but whose self is impossible, in the end, to distill into a catchphrase. Emily Bernard, The New Republic, "Audre Lorde Broke the Silence," 25 Mar. 2021 Lear ended his remarks with the catchphrase and tug of the ear that Burnett made familiar on her long-running variety show. Lynn Elber, USA TODAY, "Norman Lear, 98, accepts Carol Burnett award at Golden Globes: 'So glad we had this time together'," 1 Mar. 2021 Only one of these nominees has pioneered a catchphrase and had two No. 1 hits. Alex Suskind,, "Let's predict the 2021 Grammy Awards," 12 Mar. 2021

These example sentences are selected automatically from various online news sources to reflect current usage of the word 'catchphrase.' Views expressed in the examples do not represent the opinion of Merriam-Webster or its editors. Send us feedback.

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First Known Use of catchphrase

1834, in the meaning defined at sense 1

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Time Traveler for catchphrase

Time Traveler

The first known use of catchphrase was in 1834

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Statistics for catchphrase

Last Updated

29 Apr 2021

Cite this Entry

“Catchphrase.” Dictionary, Merriam-Webster, Accessed 12 May. 2021.

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More Definitions for catchphrase



English Language Learners Definition of catchphrase

: a word or phrase that is easy to remember and is commonly used to represent or describe a person, group, idea, etc.

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