catchword

Definition of catchwordnext
as in slogan
a word or phrase that is used repeatedly and conveniently to represent or characterize a person, group, idea, or point of view a catchword that appeared in every campaign ad

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Examples are automatically compiled from online sources to show current usage. Read More Opinions expressed in the examples do not represent those of Merriam-Webster or its editors. Send us feedback.
Recent Examples of catchword Narcissism has become a catchword to describe pretty much anyone who's vain, self-obsessed, and craves the spotlight. Health.com, 20 Apr. 2021 And there will be more games like that this season, until consistency and cohesion become reality and not just catchwords. Helene Elliott, Los Angeles Times, 9 Oct. 2023 Said to be a mashup of the words snowy and neckdown, the catchphrase or catchword was reportedly popularized via Twitter in 2014. Lance Eliot, Forbes, 20 Jan. 2022 The catchwords seem too simple, too reductive, to speak to the nature of his expansive, unsummarizable theorizing. Literary Hub, 23 May 2025 Now, in the era of Deng Xiaoping with reform the catchword, politics seemed muddled and mixed up in a new way, and Li was acquiring a name as a conservative. The Economist, 25 July 2019 Reliability has become the catchword for Texas’ electric industry since February 2021. Dallas News, 18 Aug. 2022 Fueled by international competition and the reality of robust economic expansion in many nations, growth had quickly become the catchword of the day in economics departments and government bureaucracies. Christopher F. Jones, The New Republic, 1 Oct. 2019
Recent Examples of Synonyms for catchword
Noun
  • The Samsung exhibition stand features the prominent ''A new era of mobile agentic AI'' slogan by the South Korean company Samsung Electronics.
    Jenny Lee, CNBC, 7 July 2026
  • Mourners gathered in Islamic Revolution Square for Khamenei's funeral procession chant slogans Monday.
    Marc Smith, NBC news, 6 July 2026
Noun
  • This is where Barca’s famous mes que un club (more than a club) motto comes in, coined by former club president Narcis de Carreras during his 1968 inauguration speech.
    Laia Cervelló Herrero, New York Times, 2 July 2026
  • The motto described something that already existed.
    Nick Lichtenberg, Fortune, 28 June 2026

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“Catchword.” Merriam-Webster.com Thesaurus, Merriam-Webster, https://www.merriam-webster.com/thesaurus/catchword. Accessed 8 Jul. 2026.

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