as in slogans
a word or phrase that is used repeatedly and conveniently to represent or characterize a person, group, idea, or point of view
a catchword that appeared in every campaign ad
Related Words
Relevance
Example Sentences
Recent Examples of Synonyms for catchwords
Noun
-
Numerous Indian army camps thus dot these mountains, where slogans of guns and glory are scrawled on their walls.—
Omkar Khandekar,
NPR,
17 Feb. 2026 -
And familiarity, more than lectures or slogans, is what builds acceptance.—
Tiffany Hodges,
Sun Sentinel,
17 Feb. 2026
Noun
-
Some signs listing off team mottos – like staying humble and focusing on themselves — have been taken down over doors.—
Cam Inman,
Mercury News,
15 Jan. 2026
-
Before that there had been three mottoes, all traditional rather than official.—
Kurt Snibbe,
Oc Register,
7 Nov. 2025
Examples are automatically compiled from online sources to
show current usage.
Read More
Opinions expressed in the examples do not represent those of Merriam-Webster or its editors.
Send us feedback.
Cite this Entry
“Catchwords.” Merriam-Webster.com Thesaurus, Merriam-Webster, https://www.merriam-webster.com/thesaurus/catchwords. Accessed 19 Feb. 2026.
Copy CitationLove words? Need even more definitions?
Merriam-Webster unabridged
