as in slogans
a word or phrase that is used repeatedly and conveniently to represent or characterize a person, group, idea, or point of view
a catchword that appeared in every campaign ad
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Recent Examples of Synonyms for catchwords
Noun
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In Kyiv many American and British businesses were establishing new branches of their corporations, and the once red banners of Soviet slogans on busy streets were rapidly being overtaken by adverts for Coca Cola and McDonalds.—
Irene Zabytko
May 7,
Literary Hub,
7 May 2026 -
Trade dress rights are different from trademark rights, which center on brand names, logos and slogans.—
Michael McCann,
Sportico.com,
6 May 2026
Noun
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Forty-some years later, his mottos are literally written on the walls.—
Brody Miller,
New York Times,
13 Mar. 2026
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They should then be joined by the Young Republicans who reportedly have been spouting Nazi mottos and ideas.—
Chicago Tribune,
Chicago Tribune,
12 Mar. 2026
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“Catchwords.” Merriam-Webster.com Thesaurus, Merriam-Webster, https://www.merriam-webster.com/thesaurus/catchwords. Accessed 19 May. 2026.
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