as in slogans
a word or phrase that is used repeatedly and conveniently to represent or characterize a person, group, idea, or point of view
a catchword that appeared in every campaign ad
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Recent Examples of Synonyms for catchwords
Noun
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Instead, a different Rubio emerged, one who appeared to see the world through the lens of America’s top diplomat, rather than a politician winning votes through anti-Castro slogans.—
Francesca Chambers,
USA Today,
24 Mar. 2026 -
Mamdani’s housing agenda, so far, is built on a foundation of headlines, slogans and fiscal fantasies.—
Ann Korchak,
New York Daily News,
23 Mar. 2026
Noun
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Forty-some years later, his mottos are literally written on the walls.—
Brody Miller,
New York Times,
13 Mar. 2026
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They should then be joined by the Young Republicans who reportedly have been spouting Nazi mottos and ideas.—
Chicago Tribune,
Chicago Tribune,
12 Mar. 2026
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“Catchwords.” Merriam-Webster.com Thesaurus, Merriam-Webster, https://www.merriam-webster.com/thesaurus/catchwords. Accessed 30 Mar. 2026.
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