catchword

noun catch·word \ ˈkach-ˌwərd , ˈkech- \

Definition of catchword

1 a : a word under the right-hand side of the last line on a book page that repeats the first word on the following page

b : guide word

2 : catchphrase 1

See catchword defined for English-language learners

Recent Examples of catchword from the Web

Indeed, this may be a tough suit to win for Hall and Butler, as the Copyright Act does not protect short phrases including catchwords, catchphrases, mottoes, slogans or short advertising expressions.

— peter helman, Billboard, "Taylor Swift Sued Over 'Shake It Off' Lyrics," 19 Sep. 2017
And for the millennials who grew up watching it, FernGully became a catchword—then hashtag—for areas of abundant, pristine earth.

— chantel tattoli, VanityFair.com, "FernGully at 25: How an Upstart Disney Rival Created a Millennial Silent Spring," 25 Apr. 2017

These example sentences are selected automatically from various online news sources to reflect current usage of the word 'catchword.' Views expressed in the examples do not represent the opinion of Merriam-Webster or its editors. Send us feedback.