Synonyms of slogan

slogan

noun

ˈslō-gən 

as in banner

an attention-getting word or phrase used to publicize something (as a campaign or product)

within days, virtually everyone was familiar with the newest advertising slogan for that brand of soda

Synonyms & Similar Words

• banner
• motto
• tagline
• catchphrase
• watchword
• shibboleth
• cry
• idiom
• cliché
• expression
• maxim
• catchword
• battle cry
• war cry

Example Sentences

Recent Examples of slogan

Its logo was on the jerseys as the league put social justice slogans on players’ backs and ‘Black Lives Matter’ on the court. — Dan Zaksheske Outkick, FOXNews.com, 20 Aug. 2026

For the upcoming election in November, look beyond party labels and campaign slogans. — Letters To The Editor, The Orlando Sentinel, 19 Aug. 2026

Pithy slogans aside, all modern presidents shift responsibility onto others to some degree, frequently blaming the White House occupant who preceded them or Congress — or both. — Will Weissert, Los Angeles Times, 16 Aug. 2026

Tips are not completely tax free Despite the catchy slogan, tips are still not completely tax free. — Rachel Barber, USA Today, 15 Aug. 2026