as in practical
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Recent Examples of gimmicky
Having a pair of twins (Jonathan and Brandon Dearden) and a husband-wife duo (Jennifer Lee Jackson and Justin Tootla) was gimmicky, but not inherently bad.
—
Daniel Fienberg, HollywoodReporter, 28 May 2026
This showdown is less gimmicky than a swing-off, Tony wrote.
—Stephen J. Nesbitt, New York Times, 13 May 2026
However gimmicky or commercial that might seem, bread has surfaced in fashion and art in other unexpected ways through the years.
—Rosemary Feitelberg, Footwear News, 12 May 2026
Rest assured that, unlike some viral cleaning tricks that may be more gimmicky than genuinely useful, this is one that really can help with light to moderate buildup.
—Jamie Cuccinelli, Martha Stewart, 8 May 2026
Sure, robots can be kitschy and cute, but frankly, their growing presence has begun to irk and distract me, becoming a bit too synonymous with gimmicky pan-Asian hotpot fare.
—Charlotte Observer, 7 May 2026
Tennessee’s Chris Brazzell has a towering frame (6-5, 200 pounds), but is coming from a gimmicky offense.
—Omar Kelly, Miami Herald, 16 Apr. 2026
My favorite moments happen when Blake leans into the goofiness of his online persona while moving away from the type of gimmicky rap he’s known for and digging deeper into the pop-rap and guitar-driver melodies he’s always explored.
—Donald Morrison, Pitchfork, 14 Apr. 2026
The annual showcase had sometimes become gimmicky, featuring appearances by former players and boosters calling plays.
—Edgar Thompson, The Orlando Sentinel, 7 Apr. 2026
Daniel Fienberg, HollywoodReporter, 28 May 2026
This showdown is less gimmicky than a swing-off, Tony wrote.
—Stephen J. Nesbitt, New York Times, 13 May 2026
However gimmicky or commercial that might seem, bread has surfaced in fashion and art in other unexpected ways through the years.
—Rosemary Feitelberg, Footwear News, 12 May 2026
Rest assured that, unlike some viral cleaning tricks that may be more gimmicky than genuinely useful, this is one that really can help with light to moderate buildup.
—Jamie Cuccinelli, Martha Stewart, 8 May 2026
Sure, robots can be kitschy and cute, but frankly, their growing presence has begun to irk and distract me, becoming a bit too synonymous with gimmicky pan-Asian hotpot fare.
—Charlotte Observer, 7 May 2026
Tennessee’s Chris Brazzell has a towering frame (6-5, 200 pounds), but is coming from a gimmicky offense.
—Omar Kelly, Miami Herald, 16 Apr. 2026
My favorite moments happen when Blake leans into the goofiness of his online persona while moving away from the type of gimmicky rap he’s known for and digging deeper into the pop-rap and guitar-driver melodies he’s always explored.
—Donald Morrison, Pitchfork, 14 Apr. 2026
The annual showcase had sometimes become gimmicky, featuring appearances by former players and boosters calling plays.
—Edgar Thompson, The Orlando Sentinel, 7 Apr. 2026
Recent Examples of Synonyms for gimmicky
Adjective
-
Kids can enjoy welcome milk and cookies, along with a variety of in-room amenities, such as toys and board games, kid-sized robes and slippers, and practical items like cribs, high chairs, bottle warmers, and diapers.—
Condé Nast,
Condé Nast Traveler,
2 June 2026
-
Josh, who wants to be an investigative journalist, is an idealist in a PBS T-shirt (and with a PBS tote bag) who gets by on family money and is incapable of taking care of himself in any practical way.—
Television Critic,
Los Angeles Times,
1 June 2026
Adjective
-
That first experience of European competition was a useful learning curve, but the team will have to adapt after reaching the knockout stages of the Europa League in 2023-24 by topping a group of four teams that also contained Marseille, Ajax and AEK Athens.—
Andy Naylor,
New York Times,
29 May 2026
-
Delta Business Traveler’s free program gives freelancers and small business owners access to discounts, travel perks and business offers that are actually useful.—
Jasmin Suknanan,
CNBC,
29 May 2026
Adjective
-
It's been 13 years since that sequel, which shed nearly every major player from the original franchise's cast and crew and added fresh blood like Ashley Tisdale and Lindsay Lohan.—
Ryan Coleman,
Entertainment Weekly,
4 June 2026
-
There are other interesting twists to the original story that highlight different parts of the themes of crime, punishment, family and responsibility.—
Kelly Lawler,
USA Today,
4 June 2026
Adjective
-
If robot cleaning becomes cheaper and more convenient, workers could feel that shift first.—
Kurt Knutsson,
FOXNews.com,
31 May 2026
-
Competitive balance is a convenient sermon from owners who too often treat contention as optional.—
Eddie Brown,
San Diego Union-Tribune,
30 May 2026
Adjective
-
Primed for more adventurous snorkeling, the next day Lyra and I embarked on an early morning expedition aboard Fair Wind Cruises to Captain Cook National Monument in Kealakekua Bay.—
Brianna Randall,
Forbes.com,
30 May 2026
-
For the more adventurous, the hike up Hurricane Ridge affords magnificent vistas of both the Olympic Mountains and Vancouver Island.—
Dave Parfitt,
USA Today,
30 May 2026
Adjective
-
In 1898, Swiss hotelier César Ritz partnered with French chef Auguste Escoffier to open what soon became known as one of the most luxurious hotels in the world, thanks to such then-innovative touches as private bathrooms, telephones, and electricity in each room.—
Condé Nast,
Condé Nast Traveler,
2 June 2026
-
Designed for fans and collectors, this innovative accessory folds completely flat to display a character-specific Bounty Hunter ID.—
Jeff Spry,
Space.com,
2 June 2026
Adjective
-
This works because novel experiences require a degree of coordination, communication and problem-solving — factors that influence how reliable partners will seem in future unfamiliar situations.—
Mark Travers,
Forbes.com,
31 May 2026
-
There will be multiple tranches of insider stock peeling off as part of the novel way the deal is structured.—
Jim Cramer,
CNBC,
31 May 2026
Adjective
-
Turning sadness, depression and defeat into group activities to be enjoyed together has been an ingenious masterstroke of programming.—
Los Angeles Times,
Los Angeles Times,
29 May 2026
-
This collection debuted in 2022, and its ingenious patented technology allows one piece of jewelry to be easily and freely reversed, creating two jewels in one.—
Kyle Roderick,
Forbes.com,
28 May 2026
Cite this Entry
“Gimmicky.” Merriam-Webster.com Thesaurus, Merriam-Webster, https://www.merriam-webster.com/thesaurus/gimmicky. Accessed 5 Jun. 2026.
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