as in practical
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Recent Examples of gimmicky
You might be haunted by the price tag of a gimmicky feature that turns out to be more fun in theory than in reality.
—
Hershal Pandya, Vulture, 19 Mar. 2026
While outfit recycling isn't new for Kate, the outfit coordination is—the pair are rarely gimmicky.
—Eve Batey, Vanity Fair, 22 Feb. 2026
There was almost something gimmicky about it, less pure.
—David Aldridge, New York Times, 14 Feb. 2026
Let’s be honest, there’s no shortage of gimmicky kitchen tools out there, and most of us have fallen for one at some point or another.
—Melanie Fincher, Southern Living, 10 Feb. 2026
The rooms Supremely comfy, with no gimmicky surprises — just proper, old-school amenities, the plumpest beds and (16 types of) pillows, and gleaming bathrooms decked in mottled marble.
—Condé Nast, Condé Nast Traveler, 9 Feb. 2026
The music’s dizzying rhythmic variation is skillful and studied enough that its humor can’t be mistaken for gimmicky internet caricature.
—Rae-Aila Crumble, Pitchfork, 26 Jan. 2026
The flying cars and robots might seem gimmicky, but Simon sees them as bets placed on a distant future.
—James Morris, Forbes.com, 17 Jan. 2026
Purists don’t want to see these gimmicky fights become the future of the sport, but when the financial reward of fighting the Jake Paul’s of the world is so high, more professional boxers are bound to want a piece of the pie.
—Ben Church, CNN Money, 20 Dec. 2025
Hershal Pandya, Vulture, 19 Mar. 2026
While outfit recycling isn't new for Kate, the outfit coordination is—the pair are rarely gimmicky.
—Eve Batey, Vanity Fair, 22 Feb. 2026
There was almost something gimmicky about it, less pure.
—David Aldridge, New York Times, 14 Feb. 2026
Let’s be honest, there’s no shortage of gimmicky kitchen tools out there, and most of us have fallen for one at some point or another.
—Melanie Fincher, Southern Living, 10 Feb. 2026
The rooms Supremely comfy, with no gimmicky surprises — just proper, old-school amenities, the plumpest beds and (16 types of) pillows, and gleaming bathrooms decked in mottled marble.
—Condé Nast, Condé Nast Traveler, 9 Feb. 2026
The music’s dizzying rhythmic variation is skillful and studied enough that its humor can’t be mistaken for gimmicky internet caricature.
—Rae-Aila Crumble, Pitchfork, 26 Jan. 2026
The flying cars and robots might seem gimmicky, but Simon sees them as bets placed on a distant future.
—James Morris, Forbes.com, 17 Jan. 2026
Purists don’t want to see these gimmicky fights become the future of the sport, but when the financial reward of fighting the Jake Paul’s of the world is so high, more professional boxers are bound to want a piece of the pie.
—Ben Church, CNN Money, 20 Dec. 2025
Recent Examples of Synonyms for gimmicky
Adjective
-
Sagittarius November 22 – December 21 Your big vision is about to meet a practical checkpoint.—
Tarot.com,
New York Daily News,
31 Mar. 2026
-
His practical advice fares better than both his theories and his pallid attempts at profundity.—
Becca Rothfeld,
New Yorker,
30 Mar. 2026
Adjective
-
That's unusual for a drone in this category and genuinely useful for anyone shooting in tight spaces or urban environments.—
Omar Kardoudi
March 27,
New Atlas,
27 Mar. 2026
-
Fortunately, Darwin has a big brain to go with all those useful legs.—
ABC News,
ABC News,
27 Mar. 2026
Adjective
-
If the rock star is a romantic individual who expresses some inner truth through original music, the idol is an omnicompetent interpreter of material.—
Mitch Therieau,
New Yorker,
27 Mar. 2026
-
Though the original clip is authentic, showing seven dogs wandering down the side of a highway in northeastern Jilin province, Chinese state media has since debunked the narrative of their escape and journey home.—
Jessie Yeung,
CNN Money,
26 Mar. 2026
Adjective
-
Additionally, WatchOS 26 introduces helpful new features, including a convenient wrist flick gesture and timely suggestions.—
Cierra Cowan,
PC Magazine,
29 Mar. 2026
-
Never lose your belongings again with convenient tracking tags.—
BestReviews,
Mercury News,
27 Mar. 2026
Adjective
-
For travelers with an adventurous spirit, Costa Rica’s South Pacific is a dream come true.—
Meghan Palmer,
Condé Nast Traveler,
29 Mar. 2026
-
Air travel in the early days was a little too adventurous for the average consumer.—
Miami Herald Archives,
Miami Herald,
26 Mar. 2026
Adjective
-
There’s a fierce competition in the Italian capital to see who can open the most beautiful, most original, most innovative, and most locally authentic hotel.—
Condé Nast,
Condé Nast Traveler,
31 Mar. 2026
-
Their broader vision has been to create something that feels more intentional than a traditional brokerage model, pairing local expertise with innovative strategy while keeping client interests at the center of the process.—
Connie Etemadi,
AZCentral.com,
31 Mar. 2026
Adjective
-
But police use of the novel technology has attracted criticism – and it’s been linked to other cases of misidentification.—
Zoe Sottile,
CNN Money,
29 Mar. 2026
-
The first is curiosity — the drive to generate novel questions, not just process existing ones.—
Nick Lichtenberg,
Fortune,
29 Mar. 2026
Adjective
-
Psarras spends the majority of his time slinking through space, scanning the highly detailed living room of opulence for the next steps of Tony’s grisly plan (the varied set design, which includes some ingenious touches with translucent walls, is by Ron Gasparinetti) .—
David John Chávez,
Mercury News,
27 Mar. 2026
-
In the nightmare scenario that kicks off Transcription, the disabling of the narrator’s phone—that ingenious receptacle for distraction, and discomfort, and crap—sets in motion a series of observations and reminiscences that prod the narrator’s unconscious, bringing the novel into being.—
Hannah Gold,
Harpers Magazine,
24 Mar. 2026
Cite this Entry
“Gimmicky.” Merriam-Webster.com Thesaurus, Merriam-Webster, https://www.merriam-webster.com/thesaurus/gimmicky. Accessed 3 Apr. 2026.
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