as in practical
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Recent Examples of gimmicky
Having a pair of twins (Jonathan and Brandon Dearden) and a husband-wife duo (Jennifer Lee Jackson and Justin Tootla) was gimmicky, but not inherently bad.
—
Daniel Fienberg, HollywoodReporter, 28 May 2026
This showdown is less gimmicky than a swing-off, Tony wrote.
—Stephen J. Nesbitt, New York Times, 13 May 2026
However gimmicky or commercial that might seem, bread has surfaced in fashion and art in other unexpected ways through the years.
—Rosemary Feitelberg, Footwear News, 12 May 2026
Rest assured that, unlike some viral cleaning tricks that may be more gimmicky than genuinely useful, this is one that really can help with light to moderate buildup.
—Jamie Cuccinelli, Martha Stewart, 8 May 2026
Sure, robots can be kitschy and cute, but frankly, their growing presence has begun to irk and distract me, becoming a bit too synonymous with gimmicky pan-Asian hotpot fare.
—Charlotte Observer, 7 May 2026
Tennessee’s Chris Brazzell has a towering frame (6-5, 200 pounds), but is coming from a gimmicky offense.
—Omar Kelly, Miami Herald, 16 Apr. 2026
My favorite moments happen when Blake leans into the goofiness of his online persona while moving away from the type of gimmicky rap he’s known for and digging deeper into the pop-rap and guitar-driver melodies he’s always explored.
—Donald Morrison, Pitchfork, 14 Apr. 2026
The annual showcase had sometimes become gimmicky, featuring appearances by former players and boosters calling plays.
—Edgar Thompson, The Orlando Sentinel, 7 Apr. 2026
Daniel Fienberg, HollywoodReporter, 28 May 2026
This showdown is less gimmicky than a swing-off, Tony wrote.
—Stephen J. Nesbitt, New York Times, 13 May 2026
However gimmicky or commercial that might seem, bread has surfaced in fashion and art in other unexpected ways through the years.
—Rosemary Feitelberg, Footwear News, 12 May 2026
Rest assured that, unlike some viral cleaning tricks that may be more gimmicky than genuinely useful, this is one that really can help with light to moderate buildup.
—Jamie Cuccinelli, Martha Stewart, 8 May 2026
Sure, robots can be kitschy and cute, but frankly, their growing presence has begun to irk and distract me, becoming a bit too synonymous with gimmicky pan-Asian hotpot fare.
—Charlotte Observer, 7 May 2026
Tennessee’s Chris Brazzell has a towering frame (6-5, 200 pounds), but is coming from a gimmicky offense.
—Omar Kelly, Miami Herald, 16 Apr. 2026
My favorite moments happen when Blake leans into the goofiness of his online persona while moving away from the type of gimmicky rap he’s known for and digging deeper into the pop-rap and guitar-driver melodies he’s always explored.
—Donald Morrison, Pitchfork, 14 Apr. 2026
The annual showcase had sometimes become gimmicky, featuring appearances by former players and boosters calling plays.
—Edgar Thompson, The Orlando Sentinel, 7 Apr. 2026
Recent Examples of Synonyms for gimmicky
Adjective
-
That’s because the market understands the extraordinary practical challenges that the oil industry is about to face.—
David Goldman,
CNN Money,
15 June 2026
-
This approach also created a practical niche beneath the staircase, providing a convenient place for books, phones, watches, and other personal items while adding a sense of home to the journey.—
Evie Carrick,
Travel + Leisure,
15 June 2026
Adjective
-
That could include another brewery, but the property also has a rail spur, high ceilings and loading bays — all of which could be useful for other kinds of manufacturers.—
Sacbee.com,
Sacbee.com,
11 Dec. 2025
-
These are some ideas that are both thoughtful and useful for anyone, no matter their skin type or specific skin care routine.—
Leslie Baumann,
Miami Herald,
11 Dec. 2025
Adjective
-
Fountain explains how the political times of the original Rasputin increasingly mirror our own and reads from Rasputin Swims the Potomac.—
Fiction Non Fiction,
Literary Hub,
11 June 2026
-
As soon as that original article with my collaborator Emmanuelle Charpentier was published in the summer of 2012, immediately there were many labs that started using it and testing it for gene editing in different systems.—
Quanta Magazine,
Quanta Magazine,
11 June 2026
Adjective
-
Disinfecting wipes make everyday cleaning feel effortless, but even the most convenient products have limitations.—
Sarah Lyon,
The Spruce,
14 June 2026
-
The explanation is easy and politically convenient.—
Teresa Ghilarducci,
Forbes.com,
14 June 2026
Adjective
-
But my dad was more adventurous, and my grandma loved baking.—
Hannah Agran,
Midwest Living,
13 June 2026
-
For adventurous types, there are water sports, including diving and kiteboarding, through the Aquatic Center and Kite Club Puntacana; as well as the opportunity to take a polo lesson or ride a horse at Puntacana Polo Club and Equestrian Center.—
Condé Nast,
Condé Nast Traveler,
11 June 2026
Adjective
-
The Total Nonstop Action Wrestling (TNA) roster features some of the top-tier professional wrestlers in the industry with company putting on innovative matches since its inception.—
Ryan Gaydos,
FOXNews.com,
16 June 2026
-
The James Beard Broadcast Media awards honor compelling and innovative storytelling across television, podcasts and digital media.—
Los Angeles Times,
Los Angeles Times,
16 June 2026
Adjective
-
This moving novel unfurls its truths one letter at a time, filling in a complex and memorable picture of one woman’s life.—
Esther K. Choy,
Forbes.com,
14 June 2026
-
The novel part of the counterclaim is the claim that TP-Link has successfully confused American consumers and retailers about ditching its Chinese ties.—
Michael Kan,
PC Magazine,
12 June 2026
Adjective
-
Planet exploration would be shaped by ingenious robotic rovers that have ventured across the Moon, Mars, and even asteroids.—
Atharva Gosavi,
Interesting Engineering,
26 Nov. 2025
-
This ingenious breakthrough comes from an architecture and design firm.—
New Atlas,
New Atlas,
24 Nov. 2025
Cite this Entry
“Gimmicky.” Merriam-Webster.com Thesaurus, Merriam-Webster, https://www.merriam-webster.com/thesaurus/gimmicky. Accessed 18 Jun. 2026.
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