Definition of assurancenext
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Synonym Chooser

How is the word assurance distinct from other similar nouns?

Some common synonyms of assurance are aplomb, confidence, and self-possession. While all these words mean "a state of mind or a manner marked by easy coolness and freedom from uncertainty, diffidence, or embarrassment," assurance carries a stronger implication of certainty and may suggest arrogance or lack of objectivity in assessing one's own powers.

handled the cross-examination with complete assurance

When can aplomb be used instead of assurance?

While the synonyms aplomb and assurance are close in meaning, aplomb implies a manifest self-possession in trying or challenging situations.

handled the reporters with great aplomb

When might confidence be a better fit than assurance?

The synonyms confidence and assurance are sometimes interchangeable, but confidence stresses faith in oneself and one's powers without any suggestion of conceit or arrogance.

the confidence that comes from long experience

When is self-possession a more appropriate choice than assurance?

The words self-possession and assurance can be used in similar contexts, but self-possession implies an ease or coolness under stress that reflects perfect self-control and command of one's powers.

answered the insolent question with complete self-possession

Example Sentences

Examples are automatically compiled from online sources to show current usage. Read More Opinions expressed in the examples do not represent those of Merriam-Webster or its editors. Send us feedback.
Recent Examples of assurance But these assurances will have to be taken on trust. John Cassidy, New Yorker, 9 Feb. 2026 His mission is to help people understand their full financial picture with ease and assurance, supported by meaningful conversations and clear, accessible guidance. Wyles Daniel, USA Today, 8 Feb. 2026 Advocates in the South Bay say the timing of ongoing sweeps raises red flags — regardless of official assurances that the Super Bowl is not a factor. Grant Stringer, Mercury News, 6 Feb. 2026 Democrats, however, remain adamant that verbal assurances are no longer enough. Gavin J. Quinton, Los Angeles Times, 5 Feb. 2026 See All Example Sentences for assurance
Recent Examples of Synonyms for assurance
Noun
  • His certainty was expressed despite the fact his family is exploring a sale of the team, which could be completed by the start of the 2026 season.
    Kevin Acee, San Diego Union-Tribune, 16 Feb. 2026
  • But permitting moves too slowly, regulatory timelines stretch indefinitely, and long-term certainty remains absent.
    Suzette Valladares, Oc Register, 15 Feb. 2026
Noun
  • The coalition led by Abubakar and Obi may yet figure out a maneuver and policy outlook that commands Nigerians’ attention and confidence.
    Alexander Onukwue, semafor.com, 16 Feb. 2026
  • Students who experience high-quality civic education are more likely to complete college and develop employable skills, vote, discuss current issues, speak in public with confidence, contact public officials and volunteer in their communities to address issues of common concern.
    Erin Carlson Mast, Chicago Tribune, 16 Feb. 2026
Noun
  • Indulgence of such desires can lead to an escalation of the hunger, rather than contented satisfaction.
    Literary Hub, Literary Hub, 13 Feb. 2026
  • Bank of America on Thursday expressed satisfaction that the majority of the claims against it were dismissed.
    Charlotte Observer, Charlotte Observer, 13 Feb. 2026
Noun
  • Bread dough The morning after Cathy and Heathcliff spy on Joseph (Ewan Mitchell) and Zillah’s (Amy Morgan) kinky stable tryst, Cathy loses her composure at the breakfast table watching a very wet dough (focaccia, maybe?
    Fran Hoepfner, Vulture, 16 Feb. 2026
  • But Malinin missed his first combo and could never regain his composure in what was likely his worst performance in a major competition in quite some time.
    John Cherwa, Los Angeles Times, 14 Feb. 2026
Noun
  • The conviction last week closes a case that dates to December, when Hernandez was found guilty of two counts of child abuse likely to produce great bodily harm or death.
    Andrew J. Campa, Los Angeles Times, 18 Feb. 2026
  • The judge vacated his conviction and ruled Vedam was entitled to a new trial.
    Elizabeth Wolfe, CNN Money, 17 Feb. 2026
Noun
  • In her tenure so far, the CEO has fostered a self-assurance absent from the brand in recent years.
    Emma Hinchliffe, Fortune, 7 Feb. 2026
  • The 19-year-old’s self-assurance couldn’t come at a better time.
    Edgar Thompson, The Orlando Sentinel, 5 Feb. 2026

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Cite this Entry

“Assurance.” Merriam-Webster.com Thesaurus, Merriam-Webster, https://www.merriam-webster.com/thesaurus/assurance. Accessed 18 Feb. 2026.

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