noun as·sur·ance \ə-ˈshu̇r-ən(t)s\

Definition of assurance

  1. 1 :  the act or action of assuring: as a :  pledge, guarantee b :  the act of conveying real property; also :  the instrument by which it is conveyed c chiefly British :  insurance

  2. 2 :  the state of being assured: as a :  security b :  a being certain in the mind <the puritan's assurance of salvation> c :  confidence of mind or manner :  easy freedom from self-doubt or uncertainty; also :  excessive self-confidence :  brashness, presumption

  3. 3 :  something that inspires or tends to inspire confidence <gave repeated assurances of goodwill>

Examples of assurance in a sentence

  1. They lent us the money with the assurance that they would be repaid soon.

  2. He has the assurance of continued support from his boss.

  3. He spoke with quiet assurance about his future plans.

  4. She gave him every assurance that she would be there when he returned.

14th Century

First Known Use of assurance

14th century

Synonym Discussion of assurance

confidence, assurance, self-possession, aplomb mean a state of mind or a manner marked by easy coolness and freedom from uncertainty, diffidence, or embarrassment. confidence stresses faith in oneself and one's powers without any suggestion of conceit or arrogance <the confidence that comes from long experience>. assurance carries a stronger implication of certainty and may suggest arrogance or lack of objectivity in assessing one's own powers <handled the cross-examination with complete assurance>. self-possession implies an ease or coolness under stress that reflects perfect self-control and command of one's powers <answered the insolent question with complete self-possession>. aplomb implies a manifest self-possession in trying or challenging situations <handled the reporters with great aplomb>.

ASSURANCE Defined for English Language Learners


noun as·sur·ance \ə-ˈshu̇r-ən(t)s\

Definition of assurance for English Language Learners

  • : the state of being sure or certain about something

  • : a strong feeling of confidence about yourself or about being right

  • : a strong and definite statement that something will happen or that something is true

ASSURANCE Defined for Kids


noun as·sur·ance \ə-ˈshu̇r-əns\

Definition of assurance for Students

  1. 1 :  the act of making sure or confident <You have my assurance that it's true.>

  2. 2 :  the state of being sure or confident <I lent him money with assurance that I would be repaid.>

  3. 3 :  self-confidence <She spoke of her plans with quiet assurance.>

Law Dictionary


noun as·sur·ance

Legal Definition of assurance

  1. 1a :  the act of assuring b :  guarantee 3

  2. 2 :  the act of conveying real property; also :  the document by which it is conveyed

  3. 3 chiefly Brit :  insurance

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