Definition of assurancenext
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Synonym Chooser

How is the word assurance distinct from other similar nouns?

Some common synonyms of assurance are aplomb, confidence, and self-possession. While all these words mean "a state of mind or a manner marked by easy coolness and freedom from uncertainty, diffidence, or embarrassment," assurance carries a stronger implication of certainty and may suggest arrogance or lack of objectivity in assessing one's own powers.

handled the cross-examination with complete assurance

When can aplomb be used instead of assurance?

While the synonyms aplomb and assurance are close in meaning, aplomb implies a manifest self-possession in trying or challenging situations.

handled the reporters with great aplomb

When might confidence be a better fit than assurance?

The synonyms confidence and assurance are sometimes interchangeable, but confidence stresses faith in oneself and one's powers without any suggestion of conceit or arrogance.

the confidence that comes from long experience

When is self-possession a more appropriate choice than assurance?

The words self-possession and assurance can be used in similar contexts, but self-possession implies an ease or coolness under stress that reflects perfect self-control and command of one's powers.

answered the insolent question with complete self-possession

Example Sentences

Examples are automatically compiled from online sources to show current usage. Read More Opinions expressed in the examples do not represent those of Merriam-Webster or its editors. Send us feedback.
Recent Examples of assurance Given the issues, what assurances do people have that these AI security systems are an improvement over traditional metal detectors? Jeff Wagner, CBS News, 18 Feb. 2026 Back home, tribal leaders are also faced with communities that are looking for constant assurance that ICE is not conducting operations in their communities, even after the leaders issued bans on ICE activity on their reservations. Philip Wang, Time, 18 Feb. 2026 With that assurance and no additional questions from the board, the project got the DPR’s support on a 7-0 vote. Ashley MacKin Solomon, San Diego Union-Tribune, 18 Feb. 2026 Despite a hiring surge at nearby Electric Boat and the rise of private apartment buildings in New London, the small Avery Point campus still has no student housing — and no assurance that any improvement is on the way. Don Stacom, Hartford Courant, 17 Feb. 2026 See All Example Sentences for assurance
Recent Examples of Synonyms for assurance
Noun
  • Slight adjustments could be made in oxygen flow or the warmth of the incubator, but no one could predict with any certainty the impact of those actions.
    Steven Levingston, Vanity Fair, 23 Feb. 2026
  • Adaptability keeps us moving forward even when certainty is out of reach.
    Rolling Stone Culture Council, Rolling Stone, 23 Feb. 2026
Noun
  • The market is decidedly not the economy, but enthusiasm from Wall Street helps pad retirement accounts, which can give consumers the confidence to spend their money.
    David Goldman, CNN Money, 24 Feb. 2026
  • Bridgeman doesn’t speak with arrogance but with a calm, aw-shucks confidence.
    Brody Miller, New York Times, 23 Feb. 2026
Noun
  • Using her magic broom, Kiki opens a flying courier service and begins to experience both the satisfaction and the difficulties of independence and self-reliance.
    Danny Horn, Entertainment Weekly, 22 Feb. 2026
  • Some world leaders expressed relief or satisfaction with Friday’s decision.
    Foreign Correspondent, Los Angeles Times, 21 Feb. 2026
Noun
  • Bread dough The morning after Cathy and Heathcliff spy on Joseph (Ewan Mitchell) and Zillah’s (Amy Morgan) kinky stable tryst, Cathy loses her composure at the breakfast table watching a very wet dough (focaccia, maybe?
    Fran Hoepfner, Vulture, 16 Feb. 2026
  • But Malinin missed his first combo and could never regain his composure in what was likely his worst performance in a major competition in quite some time.
    John Cherwa, Los Angeles Times, 14 Feb. 2026
Noun
  • The conviction last week closes a case that dates to December, when Hernandez was found guilty of two counts of child abuse likely to produce great bodily harm or death.
    Andrew J. Campa, Los Angeles Times, 18 Feb. 2026
  • The judge vacated his conviction and ruled Vedam was entitled to a new trial.
    Elizabeth Wolfe, CNN Money, 17 Feb. 2026
Noun
  • In her tenure so far, the CEO has fostered a self-assurance absent from the brand in recent years.
    Emma Hinchliffe, Fortune, 7 Feb. 2026
  • The 19-year-old’s self-assurance couldn’t come at a better time.
    Edgar Thompson, The Orlando Sentinel, 5 Feb. 2026

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Cite this Entry

“Assurance.” Merriam-Webster.com Thesaurus, Merriam-Webster, https://www.merriam-webster.com/thesaurus/assurance. Accessed 24 Feb. 2026.

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