assure

verb
as·​sure | \ ə-ˈshu̇r How to pronounce assure (audio) \
assured; assuring

Definition of assure

transitive verb

1 : to make sure or certain : convince glancing back to assure himself no one was following
2 : to inform positively I assure you that we can do it.
3 : to make certain the coming or attainment of : guarantee worked hard to assure accuracy
4 : to make safe (as from risks or against overthrow) : insure assured the security of the country
5 : to give confidence to And hereby we know that we are of the truth, and shall assure our hearts … — 1 John 3:19 (King James Version)

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Synonyms & Antonyms for assure

Synonyms

cheer, comfort, console, reassure, solace, soothe

Antonyms

distress, torment, torture, trouble

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Choose the Right Synonym for assure

ensure, insure, assure, secure mean to make a thing or person sure. ensure, insure, and assure are interchangeable in many contexts where they indicate the making certain or inevitable of an outcome, but ensure may imply a virtual guarantee the government has ensured the safety of the refugees , while insure sometimes stresses the taking of necessary measures beforehand careful planning should insure the success of the party , and assure distinctively implies the removal of doubt and suspense from a person's mind. I assure you that no harm will be done secure implies action taken to guard against attack or loss. sent reinforcements to secure their position

Examples of assure in a Sentence

I can assure you that you won't be disappointed. a minister choosing just the right words to assure the grieving parents of the fallen soldier

Recent Examples on the Web

On Thursday, Modi assured the people of Jammu and Kashmir that normalcy would gradually return and that the government was ensuring that the current restrictions do not dampen the Islamic festival of Eid al-Adha on Monday. Washington Post, "India promises easing of restrictions, food for Kashmir," 11 Aug. 2019 The three men work together as the operation’s chief heavies, and when they’re arrested after a robbery and sentenced to three years in prison, the gangleader, Little Jackie (Myk Watford), assures the wives they’ll be well taken care of. San Diego Union-Tribune, "Review: Mob wives take over ‘The Kitchen,’ a ‘70s crime drama with more sizzle than steak," 8 Aug. 2019 In what have become rote responses to these increasingly frequent tragedies, our political representatives will assure us that their thoughts and prayers are with the victims. Dp Opinion, The Denver Post, "Letters: Use your vote to fight the NRA; Outrage misdirected; It’s the “illegal” immigration; Universal coverage better than all the free health care (8/7/19)," 7 Aug. 2019 But the Liverpool Echo have assured Reds fans there are no plans to sell, with the Brazilian remaining a crucial part of the future plans at Anfield. SI.com, "Liverpool Not Interested in Selling Fabinho After 'Incorrect' Report of €65m Real Madrid Deal," 7 Aug. 2019 In the meantime, rest assured that the key thing your child needs from you in difficult moments is your time. Time For Kids, Time, "The TIME for Kids Guide to Talking About Tough Topics," 7 Aug. 2019 At their meeting, the count assured the princess of his unconditional support. National Geographic, "This 'pretender princess' tried to steal Catherine the Great's throne," 6 Aug. 2019 Heller, in allowing Farber to intervene in the case, assured Farber temporary custody of the children. Nicholas Rondinone, courant.com, "Mother of missing New Canaan woman Jennifer Farber Dulos fights for sole custody of her five grandchildren," 30 July 2019 Consequently, in their first meeting about the investigation, Mueller assured Barr that the OLC guidance was not his basis for refusing to decide the obstruction issue. Andrew C. Mccarthy, National Review, "How Mueller’s Lawyers Spun the OLC Guidance on Indicting a Sitting President," 28 July 2019

These example sentences are selected automatically from various online news sources to reflect current usage of the word 'assure.' Views expressed in the examples do not represent the opinion of Merriam-Webster or its editors. Send us feedback.

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First Known Use of assure

14th century, in the meaning defined at sense 4

History and Etymology for assure

Middle English, from Anglo-French asseurer, assurer, from Medieval Latin assecurare, from Latin ad- + securus secure

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Statistics for assure

Last Updated

15 Aug 2019

Look-up Popularity

Time Traveler for assure

The first known use of assure was in the 14th century

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More Definitions for assure

assure

verb

English Language Learners Definition of assure

: to make (something) certain
: to tell someone in a very strong and definite way that something will happen or that something is true

assure

verb
as·​sure | \ ə-ˈshu̇r How to pronounce assure (audio) \
assured; assuring

Kids Definition of assure

1 : to give certainty, confidence, or comfort to He assured the children all was well. She assured herself that the doors were locked.
2 : to inform positively I assure you that you won't be disappointed.
3 : to provide a guarantee of assure their safety Hard work assures success.
as·​sure
assured; assuring

Legal Definition of assure

1 chiefly British : insure
2a : to inform positively the seller assured the buyer of his honesty
b : to provide a guarantee of

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More from Merriam-Webster on assure

Rhyming Dictionary: Words that rhyme with assure

Thesaurus: All synonyms and antonyms for assure

Spanish Central: Translation of assure

Nglish: Translation of assure for Spanish Speakers

Britannica English: Translation of assure for Arabic Speakers

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