Definition of assure
1 : to make sure or certain : convince glancing back to assure himself no one was following
2 : to inform positively I assure you that we can do it.
3 : to make certain the coming or attainment of : guarantee worked hard to assure accuracy
4 : to make safe (as from risks or against overthrow) : insure assured the security of the country
5 : to give confidence to And hereby we know that we are of the truth, and shall assure our hearts … — 1 John 3:19 (King James Version)
Examples of assure in a Sentence
I can assure you that you won't be disappointed.
a minister choosing just the right words to assure the grieving parents of the fallen soldier
Recent Examples of assure from the Web
The Piazzas also asked for people to be fired, including one who assured parents there was no hazing at Penn State, and the athletics department official who was living at the chapter house and was there the night of Piazza’s death.
The business works because the shop can rest assured that, so long as those bringing in the cars own them, the shop is free to repair and resell those vehicles.
Nothing at all is assured, but what logic would there be to surrendering now?
Also, ready-to-eat food was made then kept for more than a day without being the date being marked to assure it’s not kept too long.
But the service is commensurate — assured, agreeable and far from stuffy.
The club might have been sending a signal to its slumping — and benched — third baseman, Chase Headley, or assuring its restive fan base that there was no need to panic because help was on the way.
Locally, the GOP seems on the verge of going extinct in King County, which would all but assure the party couldn’t win a race for statewide office such as governor.
Clinton acknowledged this painful reality in her speech Friday, but assured graduates that being at her alma mater was the right place to return after her loss.
These example sentences are selected automatically from various online news sources to reflect current usage of the word 'assure'. Views expressed in the examples do not represent the opinion of Merriam-Webster or its editors. Send us feedback.
Origin and Etymology of assure
Middle English, from Anglo-French asseurer, assurer, from Medieval Latin assecurare, from Latin ad- + securus secure
First Known Use: 14th centurySee Words from the same year
Synonym Discussion of assure
ASSURE Defined for English Language Learners
Definition of assure for English Language Learners
: to make (something) certain
: to tell someone in a very strong and definite way that something will happen or that something is true
ASSURE Defined for Kids
Definition of assure for Students
1 : to give certainty, confidence, or comfort to He assured the children all was well. She assured herself that the doors were locked.
2 : to inform positively I assure you that you won't be disappointed.
3 : to provide a guarantee of assure their safety Hard work assures success.
Legal Definition of assure
1 chiefly Brit : insure
2a : to inform positively the seller assured the buyer of his honesty b : to provide a guarantee of
Seen and Heard
What made you want to look up assure? Please tell us where you read or heard it (including the quote, if possible).