cou·​ture | \ kü-ˈtu̇r How to pronounce couture (audio) , -ˈtᵫr How to pronounce couture (audio) \

Definition of couture

 (Entry 1 of 2)

1 : the business of designing, making, and selling fashionable custom-made clothing the world of Paris couture
2 : the designers and establishments engaged in couture For more than a century, the couture was the undisputed fashion source for women in the Western world.— Bernadine Morris
3 : the clothes created by couture For them, buying French couture has become a status symbol, something to rack up along with their brand-new BMWs and their hacienda-style villas …Vogue



Definition of couture (Entry 2 of 2)

: of, relating to, or being high-end custom-made fashion Neither are these designers unduly concerned about styles that lend themselves to being folded and packed—the couture clientele travels with trunks, not duffel bags, and, presumably, there is always someone on the other end to take care of the wrinkles.— Bernadine Morris However, Owens credits his success to the ease of what he calls his "T-shirt versions of couture dresses."— David Colman

Examples of couture in a Sentence

Noun The book discusses the relationship between culture and couture. I can't afford to wear couture.
Recent Examples on the Web: Noun Holding his young daughter by the hand, a father walked across the parking lot to get a better look at the 2022 Hyundai Ioniq 5 Limited AWD, an amiable and feature-rich electric crossover dressed in Euclidean couture. Dan Neil, WSJ, 5 May 2022 Here Africa is placed at the center of the collection, with the juxtaposition of nu-Africa aesthetics and the notable principles of couture, as well as AZ Factory’s own visual language. Essence, 5 Apr. 2022 The footwear and the quirky outfit comes from Area's spring 2022 couture collection. Chelsey Sanchez, Harper's BAZAAR, 4 Mar. 2022 The gown is from Kritharioti’s Spring/Summer 2022 couture collection, which indeed is rooted in bright, happy colors. Laurie Brookins, The Hollywood Reporter, 28 Feb. 2022 The piece from Elie Saab’s spring 2022 couture collection was a worthy look for a bride, and a fitting choice for promoting a rom-com with a matrimonial theme. Janelle Okwodu, Vogue, 14 Feb. 2022 For its spring-summer 2022 couture collection, the Parisian atelier opened its runway with Charlotte Casiraghi on horseback. Justine Carreon, ELLE, 26 Jan. 2022 On Tuesday, the French house unveiled its spring 2022 couture collection, filled with juxtapositions between structured and flowy garments. Frances Solá-santiago,, 26 Jan. 2022 One additional layer to the installation, in fact, is that last July’s beautiful Valentino couture show was held directly alongside this artwork’s venue. Luke Leitch, Vogue, 25 Apr. 2022 See More

These example sentences are selected automatically from various online news sources to reflect current usage of the word 'couture.' Views expressed in the examples do not represent the opinion of Merriam-Webster or its editors. Send us feedback.

First Known Use of couture


1908, in the meaning defined at sense 1


1916, in the meaning defined above

History and Etymology for couture


French, from Old French cousture sewing, from Vulgar Latin *consutura, from Latin consutus, past participle of consuere to sew together, from com- + suere to sew — more at sew

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The first known use of couture was in 1908

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Last Updated

21 May 2022

Cite this Entry

“Couture.” Dictionary, Merriam-Webster, Accessed 27 May. 2022.

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