as in slogan
an attention-getting word or phrase used to publicize something (as a campaign or product)
the tagline from the drug company's ad campaign backfired and quickly became fodder for late-night comedians
Synonyms & Similar Words
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Example Sentences
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Recent Examples of tagline
Making sense of it all Vox has a new tagline, a new mission statement, and a great new perk for members.
—
Swati Sharma, Vox, 1 Apr. 2025
During her speech, Meghan said that P&G soon changed the tagline for their product.
—Martha Ross, Mercury News, 24 Mar. 2025
Establishing key elements like tone, tagline, colors, fonts and visuals early on sets a strong foundation for marketing efforts.
—Expert Panel®, Forbes.com, 31 Mar. 2025
This week on The Real Housewives of Atlanta, the ladies are back—and so are their taglines.
—Shelby Stewart, Essence, 31 Mar. 2025
See All Example Sentences for tagline
Swati Sharma, Vox, 1 Apr. 2025
During her speech, Meghan said that P&G soon changed the tagline for their product.
—Martha Ross, Mercury News, 24 Mar. 2025
Establishing key elements like tone, tagline, colors, fonts and visuals early on sets a strong foundation for marketing efforts.
—Expert Panel®, Forbes.com, 31 Mar. 2025
This week on The Real Housewives of Atlanta, the ladies are back—and so are their taglines.
—Shelby Stewart, Essence, 31 Mar. 2025
See All Example Sentences for tagline
Recent Examples of Synonyms for tagline
Noun
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Golden Lessons for Brands Everywhere Briggs & Riley’s enduring success offers critical lessons that reach far beyond the luggage sector on the importance of delivering on brand promise: Substance wins over slogan.—
Kate Hardcastle,
Forbes.com,
27 Apr. 2025
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If space were truly empty—an utter vacuum, devoid of any matter—then yes, the Alien slogan would be unquestionably correct.—
Phil Plait,
Scientific American,
25 Apr. 2025
Noun
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Barack and Michelle Obama will executive produce under their Higher Ground banner along with Vinnie Malhotra.—
Joe Otterson,
Variety,
2 May 2025
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The deal was brokered between Di Pace under his Momento Films banner and Twenty-nine Palms Entertainment Ltd by Michael Ryan, Executive Producer and former partner at GFM.—
Melanie Goodfellow,
Deadline,
1 May 2025
Cite this Entry
“Tagline.” Merriam-Webster.com Thesaurus, Merriam-Webster, https://www.merriam-webster.com/thesaurus/tagline. Accessed 9 May. 2025.
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