tag·​line | \ ˈtag-ˌlīn How to pronounce tagline (audio) \

Definition of tagline

1 : a reiterated phrase identified with an individual, group, or product : slogan
2 : a final line (as in a play or joke) especially : one that serves to clarify a point or create a dramatic effect

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Examples of tagline in a Sentence

Recent Examples on the Web

By this morning, the #ChipInChallenge, with its tagline #BraveLikeGabe, had raised more than $940,000. Hadley Keller, House Beautiful, "Gabe Grunewald, Pro Runner and Friend of Chip and Joanna Gaines, Has Died," 12 June 2019 Medicare-for-all might be popular as a slogan or as a tagline. John Delaney, Twin Cities, "John Delaney: Medicare-for-all is political suicide for us Democrats," 9 June 2019 Also photographed was a guitar and a paintbrush with the tagline What is art? Dvorameyers, Longreads, "The Gymnast’s Position," 5 June 2019 In between Budweiser bits and a Cardi B for Pepsi spot, The Washington Post ran a minute-long commercial on Super Bowl Sunday with a powerful tagline praising journalism: Democracy Dies in Darkness. Rose Minutaglio, Town & Country, "Washington Post Staffers Weren't Afraid to Call Out Jeff Bezos on the Paper's Pricey Super Bowl Ad," 4 Feb. 2019 Peatos has applied to trademark the tagline with the U.S. Patent and Trademark Office. Annie Gasparro, WSJ, "Cat Fight: Cheetos Maker Pepsi Challenges Orange Snack Rival," 21 Aug. 2018 This tagline-in-the-making came from a new mom who was about to take a trip around Italy with her 12-week-old son—while on maternity leave. Jordi Lippe-mcgraw, Condé Nast Traveler, "Maternity Moons Are Now a Thing," 28 Nov. 2018 Mighty’s tagline, #breakfree—corny but not entirely inaccurate—underlines that goal. Paul Schrodt, WSJ, "Mighty’s New Music Player Lets You Leave Your Phone Behind," 8 Nov. 2018 There’s a new marketing tagline coming this year with new advertising coming in 2019, Niccol said. Bloomberg, latimes.com, "Chipotle's CEO is drawing from his Taco Bell playbook," 28 June 2018

These example sentences are selected automatically from various online news sources to reflect current usage of the word 'tagline.' Views expressed in the examples do not represent the opinion of Merriam-Webster or its editors. Send us feedback.

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First Known Use of tagline

1926, in the meaning defined at sense 2

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Statistics for tagline

Last Updated

19 Jun 2019

Look-up Popularity

Time Traveler for tagline

The first known use of tagline was in 1926

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More Definitions for tagline



English Language Learners Definition of tagline

: a memorable phrase or sentence that is closely associated with a particular person, product, movie, etc.
: the words at the end of a joke, story, etc.

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