Synonyms of catchphrase

catchphrase

noun

ˈkach-ˌfrāz 

as in slogan

an attention-getting word or phrase used to publicize something (as a campaign or product)

one of those advertising catchphrases that, if you think about them, don't mean much of anything

Synonyms & Similar Words

• slogan
• banner
• motto
• tagline
• watchword
• shibboleth
• idiom
• cry
• cliché
• cliche
• expression
• maxim
• catchword
• battle cry
• war cry

Example Sentences

Recent Examples of catchphrase

Worldwide leader viewers grew up with a stable of famous faces and coverage of mainstream sporting events that became instant classics, complete with catchphrases recognizable to diehards of all stripes. —Jacob Feldman, Sportico.com, 19 Aug. 2025

And stand aside, Adult Bobby, because G.H. has returned as a teen to give Hank another opportunity to pull out his most famous catchphrase. —Genevieve Koski, Vulture, 6 Aug. 2025

Now, Lowe is grateful to have a catchphrase because he's never had one before. —Daysia Tolentino, EW.com, 3 Aug. 2025

Although the novel was set in the Eighties, the film came to symbolize British culture in the 1990s, with an iconic catchphrase — choose life — that, although it was originally delivered with irony, became synonymous with the vivacity of Britain at the time. —Sam Davies, Rolling Stone, 30 July 2025