as in simple
free from all additions or embellishment
we decided to buy the plain-vanilla model because we don't have a lot of money to spend on extras
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Recent Examples of plain-vanilla
That belief leads to a lot of money wasted on plain-vanilla surveys, irritating dinnertime interrupting spam calls, and ends with long-winded market research reports replete with cross-tabulations and PowerPoint presentations.
—
Chip Bell, Forbes.com, 15 Aug. 2025
Your dingy, plain-vanilla concrete drive can be transformed to a stunning art piece by installing a thin cement stucco coating.
—Tim Carter, Hartford Courant, 2 Aug. 2025
As a FactSet researcher told The Wall Street Journal, a more efficient, though less satisfying, way to virtue-signal would be to buy a plain-vanilla index fund and donate the investment gains to a political cause.
—semafor.com, 8 July 2025
Replacing the plain-vanilla look of the previous iteration, Alfa G’s black hull with a signature red stripe and white superstructure complete this remarkable conversion.
—Nicole Hoey, Robb Report, 10 June 2025
While the Federal Reserve began dialing back interest rates last fall, investors spent much of 2024 enjoying attractive yields on a range of plain-vanilla savings products.
—Darla Mercado, Cfp®, CNBC, 28 Jan. 2025
Even plain-vanilla index funds like the InfraCap MLP ETF (AMZA) deal with dividend declines; unlike traditional companies that will maintain a specific dividend level, MLPs’ distributions tend to shift with their profits.
—Brett Owens, Forbes, 29 Oct. 2024
The resolution was a plain-vanilla environmental proposal urging the company to work harder to reduce the greenhouse gas emissions of its products and to be more transparent about the impact of its business on the climate.
—Michael Hiltzik, Los Angeles Times, 20 May 2024
Chip Bell, Forbes.com, 15 Aug. 2025
Your dingy, plain-vanilla concrete drive can be transformed to a stunning art piece by installing a thin cement stucco coating.
—Tim Carter, Hartford Courant, 2 Aug. 2025
As a FactSet researcher told The Wall Street Journal, a more efficient, though less satisfying, way to virtue-signal would be to buy a plain-vanilla index fund and donate the investment gains to a political cause.
—semafor.com, 8 July 2025
Replacing the plain-vanilla look of the previous iteration, Alfa G’s black hull with a signature red stripe and white superstructure complete this remarkable conversion.
—Nicole Hoey, Robb Report, 10 June 2025
While the Federal Reserve began dialing back interest rates last fall, investors spent much of 2024 enjoying attractive yields on a range of plain-vanilla savings products.
—Darla Mercado, Cfp®, CNBC, 28 Jan. 2025
Even plain-vanilla index funds like the InfraCap MLP ETF (AMZA) deal with dividend declines; unlike traditional companies that will maintain a specific dividend level, MLPs’ distributions tend to shift with their profits.
—Brett Owens, Forbes, 29 Oct. 2024
The resolution was a plain-vanilla environmental proposal urging the company to work harder to reduce the greenhouse gas emissions of its products and to be more transparent about the impact of its business on the climate.
—Michael Hiltzik, Los Angeles Times, 20 May 2024
Recent Examples of Synonyms for plain-vanilla
Adjective
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With just a few chairs, a handful of tables and a simple tent, the setting was intimate but filled with love and intention.—
Tereza Shkurtaj,
PEOPLE,
7 Sep. 2025
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And one of these, for those of us accustomed to British conventions but who follow the game in continental Europe, is the simple passage of time.—
Michael Cox,
New York Times,
6 Sep. 2025
Adjective
-
Place in a pastry bag fitted with a large plain tip.—
Caron Golden,
San Diego Union-Tribune,
10 Sep. 2025
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At the same time, v0 enables teams to generate responsive UIs directly from Figma designs or plain English descriptions, thereby minimizing the gap between vision and implementation.—
Paul Kovalenko,
Forbes.com,
9 Sep. 2025
Cite this Entry
“Plain-vanilla.” Merriam-Webster.com Thesaurus, Merriam-Webster, https://www.merriam-webster.com/thesaurus/plain-vanilla. Accessed 11 Sep. 2025.
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