marketing

noun

mar·​ket·​ing ˈmär-kə-tiŋ 

1

a

: the act or process of selling or purchasing in a market

did most of her marketing in local stores

b

: the process or technique of promoting, selling, and distributing a product or service

New automobiles are the subject of intense marketing.

2

: an aggregate (see aggregate entry 3 sense 1) of functions involved in moving goods from producer to consumer

The company will increase its budget for marketing.

Examples of marketing in a Sentence

The company will increase its budget for marketing.

She has a job in marketing.

She runs the company's marketing department.

Recent Examples on the Web

Official number crunchers didn’t account for Chiefs ticket sales and overall consumer engagement (boost in merch sales, marketing for fashion brands) in their findings, so Swift and her peers might be drawing attention to the NFL in ways not yet known to man. —Zoe Guy, Vulture, 24 Nov. 2025

Lawson happened to be helping friends build marketing displays, but Rossi Kentworthy was determined to jump on the opportunity. —Mara Weinraub, Bon Appetit Magazine, 24 Nov. 2025

My wife is my marketing specialist and has been getting me some social media and name recognition. —Neil Senturia, San Diego Union-Tribune, 24 Nov. 2025

Maddow was prominently featured in the marketing campaign to drive awareness of the rebranding. —Alex Weprin, HollywoodReporter, 24 Nov. 2025

Word History

First Known Use

1561, in the meaning defined at sense 1a

Phrases Containing marketing

• direct marketing
• marketing ploy
• marketing research
• multilevel marketing
• pre-marketing
• viral marketing

Rhymes for marketing

• telemarketing