marketing

1 of 2

noun

mar·​ket·​ing ˈmär-kə-tiŋ 

1

a

: the act or process of selling or purchasing in a market

did most of her marketing in local stores

b

: the process or technique of promoting, selling, and distributing a product or service

New automobiles are the subject of intense marketing.

2

: an aggregate (see aggregate entry 3 sense 1) of functions involved in moving goods from producer to consumer

The company will increase its budget for marketing.

marketing

2 of 2

present participle of market entry 2

Examples of marketing in a Sentence

Noun

The company will increase its budget for marketing.

She has a job in marketing.

She runs the company's marketing department.

Recent Examples on the Web

Noun

In real estate, Simplicity aids agents in the automation of property research, comparative market analysis, marketing, content generation, client communications, listing preparation and transaction support all within a single AI experience. — Matthew Kayser, Miami Herald, 2 Sep. 2026

The result is a collection of novels that, while intermittently electrifying, expend an incredible quantity of words on the semiotics of TV marketing and the ethics of selling out. — Robert Rubsam, New Yorker, 2 Sep. 2026

Public-health guidance still frames plain water as sufficient hydration for many users, which sits in tension with the personalized electrolyte marketing driving much of the category. — Hanna Wickes, Charlotte Observer, 2 Sep. 2026

Effective Wednesday, Caoduro will report to Emilie Leblanc, global marketing and communication director, who joined the fashion house in January. — Sandra Salibian, Footwear News, 2 Sep. 2026

Word History

First Known Use

Noun

1561, in the meaning defined at sense 1a

Phrases Containing marketing

• affiliate marketing
• direct marketing
• marketing ploy
• marketing research
• multi-level marketing
• pre-marketing
• viral marketing

Rhymes for marketing

• telemarketing