viral marketing

noun
|Updated on: 11 Jul 2018

Definition of viral marketing

: marketing designed to disseminate information (as about a new product) very rapidly by making it likely to be passed from person to person especially via electronic means

Recent Examples of viral marketing from the Web

These example sentences are selected automatically from various online news sources to reflect current usage of the word 'viral marketing.' Views expressed in the examples do not represent the opinion of Merriam-Webster or its editors. Send us feedback.

First Known Use of viral marketing

1989

in the meaning defined above

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