direct marketing

noun
Updated on: 19 May 2018

Definition of direct marketing

: marketing by means of direct communication with consumers (as through catalogs and telemarketing)

Recent Examples of direct marketing from the Web

These example sentences are selected automatically from various online news sources to reflect current usage of the word 'direct marketing.' Views expressed in the examples do not represent the opinion of Merriam-Webster or its editors. Send us feedback.

First Known Use of direct marketing

1961

in the meaning defined above

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DIRECT MARKETING Defined for English Language Learners

direct marketing

Definition of direct marketing for English Language Learners

  • : a way of selling things by calling people on the telephone or mailing them advertisements or catalogs


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