marketing research

noun

: research into the means of promoting, selling, and distributing a product or service

Examples of marketing research in a Sentence

Recent Examples on the Web In Kyiv, the number of coffee shops continued to grow even after the Russian invasion, reaching some 2,500 shops today, according to Pro-Consulting, a Ukrainian marketing research group. Daria Mitiuk Brendan Hoffman, New York Times, 12 Apr. 2024 According to a report by Spherical Insights, a marketing research firm, the IVF market was valued globally at almost $23 billion in 2022 and is projected to reach over $39 billion within the next decade. Alexandra Chaidez, NBC News, 9 Mar. 2024 Timing Is Everything Jeremy Goldman, Senior Director at the marketing research firm Insider Intelligence, compares the objective of BeReal’s new features to that of Instagram’s Stories. Elana Klein, WIRED, 28 Jan. 2024 All admitted to a decrease in overall consumption; according to UK marketing research firm GWI, social media usage is on the decline. WIRED, 6 Nov. 2023 Valentine said recent marketing research has shown him that the target audience isn’t predominantly limited to the I-10 corridor, as Sea Lab officials used to think. Lawrence Specker | Lspecker@al.com, al, 10 July 2023 The duo also worked with professor and MBA director Nancy Kimble to form an intern team to conduct financial and marketing research, and Garcia reached out to fellow Archbishop Curley graduate Anthony Dragisics, a senior midfielder at Villanova, to head the interns. Edward Lee, Baltimore Sun, 4 Apr. 2023 This involves consumer and marketing research. Nida Leardprasopsuk, Forbes, 18 Aug. 2022 An examination by The New York Times of firearms marketing research, along with legal and lobbying efforts by gun rights groups, finds that behind the shift in gun culture is an array of interests that share a commercial and political imperative: more guns and freer access to them. New York Times, 18 June 2022

These examples are programmatically compiled from various online sources to illustrate current usage of the word 'marketing research.' Any opinions expressed in the examples do not represent those of Merriam-Webster or its editors. Send us feedback about these examples.

Word History

First Known Use

1915, in the meaning defined above

Time Traveler
The first known use of marketing research was in 1915

Dictionary Entries Near marketing research

Cite this Entry

“Marketing research.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/marketing%20research. Accessed 24 Apr. 2024.

Last Updated: - Updated example sentences
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