marketing

noun

mar·​ket·​ing ˈmär-kə-tiŋ 

1

a

: the act or process of selling or purchasing in a market

did most of her marketing in local stores

b

: the process or technique of promoting, selling, and distributing a product or service

New automobiles are the subject of intense marketing.

2

: an aggregate (see aggregate entry 3 sense 1) of functions involved in moving goods from producer to consumer

The company will increase its budget for marketing.

Examples of marketing in a Sentence

The company will increase its budget for marketing.

She has a job in marketing.

She runs the company's marketing department.

Recent Examples on the Web

Instead, Steller is focusing his marketing on his restaurant and bar in case lawmakers fail to extend the policy. — Darrielle Fair, CBS News, 19 Aug. 2026

Tink Media is an award-winning podcast growth, PR, and marketing agency that helps audio creators, networks, and authors expand their reach. — Frank Racioppi, Forbes.com, 19 Aug. 2026

An indie film with no stars, no distribution machine, no marketing budget, and made by a first-time writer/director somehow lands thousands of theater bookings and then makes more than 10x its budget. — Justine Bateman, SPIN, 19 Aug. 2026

On Wednesday, Tinuiti, the full-funnel performance marketing agency, released its 2026 holiday shopping trends report, which also found consumers turning to AI this year. — Arthur Zaczkiewicz, Footwear News, 19 Aug. 2026

Word History

First Known Use

1561, in the meaning defined at sense 1a

Phrases Containing marketing

• affiliate marketing
• direct marketing
• marketing ploy
• marketing research
• multilevel marketing
• pre-marketing
• viral marketing

Rhymes for marketing

• telemarketing