marketing

noun

mar·​ket·​ing ˈmär-kə-tiŋ 

1

a

: the act or process of selling or purchasing in a market

did most of her marketing in local stores

b

: the process or technique of promoting, selling, and distributing a product or service

New automobiles are the subject of intense marketing.

2

: an aggregate (see aggregate entry 3 sense 1) of functions involved in moving goods from producer to consumer

The company will increase its budget for marketing.

Examples of marketing in a Sentence

The company will increase its budget for marketing.

She has a job in marketing.

She runs the company's marketing department.

Recent Examples on the Web

Colgate-Palmolive and Proctor & Gamble are the parent companies of the products that are being investigated for their marketing tactics. —Swapna Venugopal Ramaswamy, USA Today, 2 May 2025

Now Last year, LVMH’s the world’s largest luxury conglomerate, launched 22 Montaigne Entertainment, in an effort to create a new marketing standard for how to blend brands and media through media placement. —Clara Ludmir, Forbes.com, 1 May 2025

What if that museum redirected its financial resources and marketing capacities to those artists and their publics directly? —Eric Crosby, Artforum, 1 May 2025

That decision effectively bars many compounding pharmacies from marketing and selling cheaper, unapproved versions of tirzepatide. —Annika Kim Constantino, CNBC, 1 May 2025

Word History

First Known Use

1561, in the meaning defined at sense 1a

Phrases Containing marketing

• direct marketing
• marketing ploy
• marketing research
• multilevel marketing
• pre-marketing
• viral marketing

Rhymes for marketing

• telemarketing