marketing

noun

mar·​ket·​ing ˈmär-kə-tiŋ 

1

a

: the act or process of selling or purchasing in a market

did most of her marketing in local stores

b

: the process or technique of promoting, selling, and distributing a product or service

New automobiles are the subject of intense marketing.

2

: an aggregate (see aggregate entry 3 sense 1) of functions involved in moving goods from producer to consumer

The company will increase its budget for marketing.

Examples of marketing in a Sentence

The company will increase its budget for marketing.

She has a job in marketing.

She runs the company's marketing department.

Recent Examples on the Web

The luncheon began with welcome remarks from THR editor-in-Chief Maer Roshan, followed by Brett Fahlgren, vp brand marketing and communications for the luxury jeweler. —Brande Victorian, HollywoodReporter, 13 Mar. 2026

As startups, luxury brands and global companies continue to relocate to South Florida, the demand for marketing agencies that can respond quickly while maintaining quality has surged. —Felysha Walker, Miami Herald, 13 Mar. 2026

The Veyron participated in marketing events, photo shoots, and customer demonstrations, traveling the world to spread the gospel of Bugatti. —Erik Shilling, Robb Report, 13 Mar. 2026

But savvy marketing campaigns and partnerships with major employers have tricked consumers into turning back to payday loans. —Christopher Greenwood, Chicago Tribune, 13 Mar. 2026

Word History

First Known Use

1561, in the meaning defined at sense 1a

Phrases Containing marketing

• affiliate marketing
• direct marketing
• marketing ploy
• marketing research
• multilevel marketing
• pre-marketing
• viral marketing

Rhymes for marketing

• telemarketing