mar·​ket·​ing | \ ˈmär-kə-tiŋ How to pronounce marketing (audio) \

Definition of marketing

1a : the act or process of selling or purchasing in a market did most of her marketing in local stores
b : the process or technique of promoting, selling, and distributing a product or service New automobiles are the subject of intense marketing.
2 : an aggregate (see aggregate entry 3 sense 1) of functions involved in moving goods from producer to consumer The company will increase its budget for marketing.

Examples of marketing in a Sentence

The company will increase its budget for marketing. She has a job in marketing. She runs the company's marketing department.
Recent Examples on the Web Rachel Reynolds, director of marketing at Atlanta Mission, a homeless shelter, said rising prices are routinely cited as a top reason people seek help. Washington Post, 11 May 2022 Mously, director of marketing; Emad Eskander, head of the fund; and Zain Zedan, Red Sea Souk manager. Naman Ramachandran, Variety, 10 May 2022 Carter’s path included an internship at Nike to learn the business of sports marketing at a company that has been a quasi-peerless innovator in this field. Duane Cranston, Fortune, 9 May 2022 Woike: The person who really deserves the credit, a lot of people around the NBA will tell you, is David Stern, who saw that individual superstars were the way to push this in terms of marketing. Matt Brennantelevision Editor, Los Angeles Times, 8 May 2022 Commercials that address climate change are still a relatively small sliver of marketing. Marty Swant, Forbes, 7 May 2022 The idea for the logo came to Mr. Moore in a meeting in 1984 in Washington with Mr. Falk and Rob Strasser, Nike’s vice president and director of marketing. New York Times, 6 May 2022 March brought a pronounced shift in Americans’ lifestyles and buying patterns, said Selin Malkoc, associate professor of marketing at Ohio State University. Rachel Wolfe, WSJ, 4 May 2022 Elsewhere, Creem brought on Amy Schriefer as vp of marketing, Fred Pessaro as vp of content, Dan Morrissey as executive editor, Maria Sherman as senior editor, Matt Salacuse as photography director and Dave Carnie as editor at large. Chris Eggertsen, Billboard, 3 May 2022 See More

These example sentences are selected automatically from various online news sources to reflect current usage of the word 'marketing.' Views expressed in the examples do not represent the opinion of Merriam-Webster or its editors. Send us feedback.

First Known Use of marketing

1561, in the meaning defined at sense 1a

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Time Traveler for marketing

Time Traveler

The first known use of marketing was in 1561

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Dictionary Entries Near marketing

market hunter


marketing ploy

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Statistics for marketing

Last Updated

13 May 2022

Cite this Entry

“Marketing.” Dictionary, Merriam-Webster, Accessed 18 May. 2022.

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