mar·​ket·​ing | \ ˈmär-kə-tiŋ How to pronounce marketing (audio) \

Definition of marketing

1a : the act or process of selling or purchasing in a market did most of her marketing in local stores
b : the process or technique of promoting, selling, and distributing a product or service New automobiles are the subject of intense marketing.
2 : an aggregate (see aggregate entry 3 sense 1) of functions involved in moving goods from producer to consumer The company will increase its budget for marketing.

Examples of marketing in a Sentence

The company will increase its budget for marketing. She has a job in marketing. She runs the company's marketing department.
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Recent Examples on the Web

Kathleen McClure and Matthew Potts San Francisco Two presidents brought Kathleen McClure, 27, a project marketing manager at Google, and Matthew Potts, 28, an architect at Walker Warner, together., "City Hall weddings: Public displays of devotion," 7 June 2019 MaryBeth Searles, director of marketing and public relations at Witham, said that in addition to a constant quest for improvement, the company also shows sincere dedication to staff. Witham Health Services, Indianapolis Star, "At Witham, top-tier care comes with the comfort of community," 7 June 2019 Chuck Coolen, head of marketing for McDonald's in Eastern Canada, said the company and the Raptors finalized a sponsorship deal 18 days before Demar DeRozan was traded for Kawhi Leonard last summer. Emily Caron,, "Raptors' NBA Finals Run Has Cost McDonald's Millions in Free French Fries," 7 June 2019 According to Canada’s Financial Post, about this time last year, Chuck Coolen, head of marketing for McDonald’s in Eastern Canada, was finalizing a sponsorship deal. Gary Peterson, The Mercury News, "You want fries with that 3-pointer? How Raptors have cost McDonald’s $5.8 million in free fast food," 7 June 2019 Ads and other forms of marketing ostensibly serve a straightforward economic role. The Economist, "Advertising may make people miserable, but it still has its uses," 6 June 2019 On a recent morning, Anni Glissman, a marketing manager in Chicago, was wearing her Apple EarPods on the train when the car emptied out. Marina Koren, The Atlantic, "The Case for Wearing AirPods All the Time," 5 June 2019 Everyone can earn badges and raffle tickets on the site for prizes, according to Drew LaFollette, public relations and marketing manager for the library. Linda Gandee/special To,, "Westlake library summer challenge goes digital for first time," 3 June 2019 Last summer, independent hotel Motif installed Alexa in all 319 guestrooms — the largest hotel deployment of the devices in the world, according to Motif Seattle marketing manager Lauren Levasseur. Melissa Hellmann, The Seattle Times, "As Seattle’s new hotels roll out automation to serve guests, workers worry," 18 May 2019

These example sentences are selected automatically from various online news sources to reflect current usage of the word 'marketing.' Views expressed in the examples do not represent the opinion of Merriam-Webster or its editors. Send us feedback.

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First Known Use of marketing

1561, in the meaning defined at sense 1a

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Statistics for marketing

Last Updated

12 Jun 2019

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Time Traveler for marketing

The first known use of marketing was in 1561

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English Language Learners Definition of marketing

: the activities that are involved in making people aware of a company's products, making sure that the products are available to be bought, etc.

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More from Merriam-Webster on marketing

Spanish Central: Translation of marketing

Nglish: Translation of marketing for Spanish Speakers

Britannica English: Translation of marketing for Arabic Speakers Encyclopedia article about marketing

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