as in hype
information released to the media that is designed to gain public attention or support for a person, business, or cause
the newspaper's local stories are often thinly disguised puffery for area businesses
Synonyms & Similar Words
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Example Sentences
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Recent Examples of puffery
That conclusion may sound preposterously quaint to some, unwelcome advice to a few, ridiculous puffery or an impossible goal to still others.
—
David Baldacci, Peoplemag, 15 Apr. 2024
Most mentions of Florida were mere puffery, with little indication of what DeSantis intends to accomplish.
—Orlando Sentinel and South Florida Sun Sentinel Editorial Boards, Orlando Sentinel, 22 Feb. 2024
When the subject is not the movies but matters of the Middle East, the consequences of this sleight of hand are far graver than some dubious promotional puffery.
—Yair Rosenberg, The Atlantic, 5 Feb. 2024
This column is dedicated to my late father, Dr. Subhash Jain, a dedicated physician, father, grandfather, and husband who always prioritized the real work of delivering great patient care over hype—and always pushed me to look beyond puffery in the development of my own perspectives.
—Sachin H. Jain, Forbes, 28 Nov. 2023
See All Example Sentences for puffery
David Baldacci, Peoplemag, 15 Apr. 2024
Most mentions of Florida were mere puffery, with little indication of what DeSantis intends to accomplish.
—Orlando Sentinel and South Florida Sun Sentinel Editorial Boards, Orlando Sentinel, 22 Feb. 2024
When the subject is not the movies but matters of the Middle East, the consequences of this sleight of hand are far graver than some dubious promotional puffery.
—Yair Rosenberg, The Atlantic, 5 Feb. 2024
This column is dedicated to my late father, Dr. Subhash Jain, a dedicated physician, father, grandfather, and husband who always prioritized the real work of delivering great patient care over hype—and always pushed me to look beyond puffery in the development of my own perspectives.
—Sachin H. Jain, Forbes, 28 Nov. 2023
See All Example Sentences for puffery
Recent Examples of Synonyms for puffery
Noun
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Reality does not meet the hype, according to one expert.—
Mike Snider,
USA Today,
11 May 2025
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Something doesn’t add up in terms of the hype and price….I’m struggling to come to any other conclusion than that his stock is greatly increased by being young and English and playing abroad.—
The Athletic UK Staff,
New York Times,
10 May 2025
Noun
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Lewis also had his own communications staffer in London, who operated independently of the Post’s publicity department.—
Clare Malone,
New Yorker,
12 May 2025
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Unlike those cases, the killings Cooksey is accused of didn't occur over a matter of months and generated no publicity until his arrest.—
CBS News,
CBS News,
6 May 2025
Noun
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Getty Images for Paramount All of these factors play into a recurring question for the advertising market: Do the annual Upfronts still matter?—
Lillian Rizzo,
CNBC,
11 May 2025
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After selling his division to a large advertising company, Muhammad dove deep into corporate America, rising to leadership levels few could reach at that time.—
Matthew Kayser,
USA Today,
10 May 2025
Noun
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Per court documents obtained by PEOPLE, the band alleged that the use of the 1994 was unauthorized, along with the company reproducing an advertisement that was very similar to the 2002 music video directed by Spike Jonze.—
Marina Watts,
People.com,
22 May 2025
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Hard Rock also made an initial investment of $50,000 into television and digital advertisements.—
Maya Wilkins,
Chicago Tribune,
21 May 2025
Cite this Entry
“Puffery.” Merriam-Webster.com Thesaurus, Merriam-Webster, https://www.merriam-webster.com/thesaurus/puffery. Accessed 25 May. 2025.
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