tag·​line | \ ˈtag-ˌlīn How to pronounce tagline (audio) \

Definition of tagline

1 : a reiterated phrase identified with an individual, group, or product : slogan
2 : a final line (as in a play or joke) especially : one that serves to clarify a point or create a dramatic effect

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Examples of tagline in a Sentence

Recent Examples on the Web

The Real Housewives of Dallas stars will have some fiery new taglines when season 4 kicks off next month. Dave Quinn, PEOPLE.com, "The Real Housewives of Dallas' New Taglines Promise 'Spice' in Season 4," 29 Aug. 2019 Rackspace also overhauled its branding and tagline this year, a move intended to reflect its focus on cloud services. Madison Iszler, ExpressNews.com, "For the first time, Rackspace is subleasing space at its HQ," 1 Aug. 2019 While Volkswagen’s #GermanyCheersForIndia is not as cheeky as Pepsi’s tagline, there’s no refuting the fact that the automaker has tried to indirectly associate itself with the World Cup. Jaideep Vaidya, Quartz India, "India may have been knocked out, but mega brands had a field day during cricket World Cup," 10 July 2019 Drinks are named for taglines from ads from the '50s, and the short snack menu includes homey party food like ham salad or salami roll-ups. Polly Campbell, Cincinnati.com, "Now open: Check out the new Homemaker's Bar in Over-the-Rhine," 19 June 2019 The tagline: Breaking Point: the E.U. has failed us all. Jonathan Coe, Time, "How Brexit Broke Britain and Revealed a Country at War With Itself," 6 June 2019 That could be the tagline for Ari Aster’s terror-round-the-maypole dread-fest Midsommar, if the movie had even the remotest sense of humor about itself. Stephanie Zacharek, Time, "Midsommar Loses Its Plot Under a Sinister Midnight Sun," 27 June 2019 This brand's tagline is all about designing future-focused womenswear, the clothing is meant to be easy to wear and timeless. Michelle Li, Teen Vogue, "Five Cool Things I Found On Instagram This Week," 21 June 2019 By this morning, the #ChipInChallenge, with its tagline #BraveLikeGabe, had raised more than $940,000. Hadley Keller, House Beautiful, "Gabe Grunewald, Pro Runner and Friend of Chip and Joanna Gaines, Has Died," 12 June 2019

These example sentences are selected automatically from various online news sources to reflect current usage of the word 'tagline.' Views expressed in the examples do not represent the opinion of Merriam-Webster or its editors. Send us feedback.

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First Known Use of tagline

1926, in the meaning defined at sense 2

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Statistics for tagline

Last Updated

11 Sep 2019

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Time Traveler for tagline

The first known use of tagline was in 1926

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More Definitions for tagline



English Language Learners Definition of tagline

: a memorable phrase or sentence that is closely associated with a particular person, product, movie, etc.
: the words at the end of a joke, story, etc.

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What made you want to look up tagline? Please tell us where you read or heard it (including the quote, if possible).


authorized for issue (as a bond)

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