1

gimmick

play
noun gim·mick \ˈgi-mik\

Definition of gimmick

  1. 1 a :  a mechanical device for secretly and dishonestly controlling gambling apparatus b :  an ingenious or novel mechanical device :  gadget

  2. 2 a :  an important feature that is not immediately apparent :  catch b :  an ingenious and usually new scheme or angle c :  a trick or device used to attract business or attention <a marketing gimmick>

gimmicky

play \-mi-kē\ adjective

Examples of gimmick in a sentence

  1. The proposal to cut taxes was just an election gimmick to win votes.

  2. <that free magazine subscription they offer is just a sales gimmick to get you to buy their product>

Origin and Etymology of gimmick

origin unknown


First Known Use: 1922


2

gimmick

verb gim·mick

Definition of gimmick

  1. transitive verb
  2. 1 :  to alter or influence by means of a gimmick

  3. 2 :  to provide with a gimmick —often used with up

1922

First Known Use of gimmick

1922


GIMMICK Defined for English Language Learners

1

gimmick

play
noun gim·mick \ˈgi-mik\

Definition of gimmick for English Language Learners

  • : a method or trick that is used to get people's attention or to sell something


GIMMICK Defined for Kids

gimmick

play
noun gim·mick \ˈgi-mik\

Definition of gimmick for Students

  1. :  a method or trick used to get people's attention or to sell something



Seen and Heard

What made you want to look up gimmick? Please tell us where you read or heard it (including the quote, if possible).

WORD OF THE DAY

of, relating to, or resembling a fox

Get Word of the Day daily email!

WORD GAMES

Take a 3-minute break and test your skills!

  • alphabet-magnets
  • Which is the correct spelling?
Name That Thing

Test your visual vocabulary with our 10-question challenge!

TAKE THE QUIZ
SCRABBLE® Sprint

Test Your Knowledge - and learn some interesting things along the way.

TAKE THE QUIZ