fade

verb
\ ˈfād How to pronounce fade (audio) \
faded; fading

Definition of fade

 (Entry 1 of 3)

intransitive verb

1 : to lose freshness, strength, or vitality : wither fading flowers
2 : to lose freshness or brilliance of color The fabrics faded in the strong sunshine.
3 : to sink away : vanish a fading memory The smile faded from his face.
4 : to change gradually in loudness, strength, or visibility used of a motion-picture image or of an electronics signal and usually with in or out One scene fades out as the next scene fades in.The radio signal faded out as we got further away from the station.
5 of an automobile brake : to lose braking power gradually
6 : to move back from the line of scrimmage used of a quarterback
7 of a ball or shot : to move in a slight to moderate slice

transitive verb

: to cause to fade time has not completely faded the humor of these verses— G. H. Genzmer

fade

noun

Definition of fade (Entry 2 of 3)

1a : fade-out
b : a gradual changing of one picture to another in a motion-picture or television sequence
2 : a fading of an automobile brake
3 : a slight to moderate and usually intentional slice in golf
4 : a hairstyle similar to a crew cut in which the hair on top of the head stands high

fade

adjective
\ ˈfäd How to pronounce fade (audio) \

Definition of fade (Entry 3 of 3)

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Other Words from fade

Verb

fader noun

Synonyms & Antonyms for fade

Synonyms: Verb

dematerialize, disappear, dissolve, evanesce, evaporate, flee, fly, melt, sink, vanish

Antonyms: Verb

appear, materialize

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Examples of fade in a Sentence

Verb

The flowers were fading in the vase. the fading light of late afternoon She was fading fast from the effects of the pneumonia. We watched the ship gradually fade from view as it sailed away. The smile faded from his face. Hopes for a quick end of the crisis are fading fast. Their reasons for leaving have faded from memory. He's trying to recapture the faded glory of his youth. The band's popularity has faded in recent years. The fabric will fade unless you protect it from the sunlight.

Noun

The movie ends with a fade to black.
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Recent Examples on the Web: Verb

For years, email felt like a remnant of an earlier technological era that was fading into obsolescence. Kevin Roose, New York Times, "Would You Pay $30 a Month to Check Your Email?," 27 June 2019 Unfortunately a host of factors conspired to take down this once mighty festival and it was unceremoniously dissolved, left to fade into the state’s musical lore. Chip Mccabe, courant.com, "The Rose Arts Festival: Music all day, music all night, and so much in between. All of it free.," 24 June 2019 Instead, the 6-8 forward was inconsistent, faded into the shadows in crunch time and sometimes completely disappeared in games during the season. oregonlive.com, "NBA mock draft 2019: Pelicans trade No. 4 pick after Anthony Davis deal; Blazers grab a Tar Heel and former Oregon Duck Bol Bol’s strong ‘pro day’ boosts his stock," 18 June 2019 Briefly: McIlroy made two double bogeys and three bogeys, shot 72 and faded into a tie for ninth. Ron Kroichick, SFChronicle.com, "Brooks Koepka makes a run at U.S. Open history, settles for second place," 16 June 2019 The party had its heyday in the middle of the 20th century, and faded into near-obscurity in the 1990s. Mary Ann Grossmann, Twin Cities, "Former Sen. Dave Durenberger discusses his book, among other literary events this week," 16 June 2019 Not long after the final notes of the national anthems had faded into the ether so the difference in quality became obvious, too. Aimee Lewis, CNN, "US breaks scoring record in emphatic Women's World Cup display," 11 June 2019 Adding to the poignancy of the scene was the knowledge that the Greatest Generation is slowly fading into posterity. Matthew Continetti, National Review, "Trump’s Great D-Day Speech," 6 June 2019 As a deep blue filter fades into the screen, Bella tilts her head to the side, and an enigmatic shadow figure walks toward her. Nicole Saunders, Harper's BAZAAR, "Bella Hadid Makes Out with Lil Miquela in Calvin Klein Campaign," 16 May 2019

Recent Examples on the Web: Noun

The Texas Barber Battle & Expo, now in its seventh year, drew more than 100 barbers who competed in categories including fastest fade, traditional, freestyle design and fade with beard cut. Guillermo Contreras, ExpressNews.com, "Barbers cut a niche at San Antonio expo," 15 July 2019 Curry’s 3-pointer made it 98-87 with just under five minutes to go, and Portland struggled to catch up — similar to their fourth-quarter fade in Game 2. Anne M. Peterson, The Seattle Times, "Green, Warriors beat Blazers for 3-0 lead in West finals," 19 May 2019 Economists expect annual growth to cool to roughly 2% as the fiscal boost from tax cuts fade, trade tensions crimp spending and global economic growth slips. CBS News, "As Dems debate, facts about economy, taxes, health care, wages and more," 26 June 2019 Orange campfire embers smolder along the flat black water of Resurrection Bay as the last bits of midsummer twilight fade from the sky. Matt Tunseth, Anchorage Daily News, "Working the night shift: Snagging salmon in Seward," 11 June 2019 More broadly, job growth is expected to slow from 223,000 in 2018 to about 175,000 this year as the effects of federal tax cuts and spending increases fade. Paul Davidson, USA TODAY, "Economy added just 75,000 jobs in May, strengthening case for Fed interest rate cut," 6 June 2019 And this morning, Jagger offered an update, making the case for a saturated dye job and its subsequent pastel fade-out. Calin Van Paris, Vogue, "Georgia May Jagger's High-Impact Hair Color is Surprisingly Low-Maintenance," 31 May 2019 But texts outlive the people who write them, memory of their initial purpose fades, and words take on new meaning and power. Sara Lipton, The New York Review of Books, "A Terribly Durable Myth," 17 June 2019 Brandon Woodson isn’t the ideal physical target when one is throwing a fade route to the corner of the end zone, but when effort is factored into that scenario, the equation works. Ted Dunnam, Houston Chronicle, "Local seniors finalize careers in Bayou Bowl," 9 June 2019

These example sentences are selected automatically from various online news sources to reflect current usage of the word 'fade.' Views expressed in the examples do not represent the opinion of Merriam-Webster or its editors. Send us feedback.

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First Known Use of fade

Verb

14th century, in the meaning defined at intransitive sense 1

Noun

1918, in the meaning defined at sense 1a

Adjective

15th century, in the meaning defined above

History and Etymology for fade

Verb

Middle English, from Anglo-French *fader, from fade feeble, insipid, from Vulgar Latin *fatidus, alteration of Latin fatuus fatuous, insipid

Noun

derivative of fade entry 1

Adjective

Middle English, from Anglo-French

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Learn More about fade

Dictionary Entries near fade

Fadden

fadding

faddle

fade

fadeaway

faded

fadedly

Statistics for fade

Last Updated

17 Jul 2019

Look-up Popularity

Time Traveler for fade

The first known use of fade was in the 14th century

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More Definitions for fade

fade

noun

Financial Definition of fade

What It Is

A fade is an investment strategy devoted to doing the opposite of the prevailing wisdom. In the brokerage sector, it also refers to a dealer's inability or refusal to fill an order at the prevailing bid/ask spread the dealer has published (that is, the dealer "fades" from trading).

How It Works

Fade investors love to do what's out of favor. They tend to buy when everyone else is selling, sell when everyone else is buying, and wait when everyone else is active. The result is that the contrarian often buys a cheap security that everyone else is calling a dog and sells a security that everyone else is clamoring to get into.

Fade investors often look for stocks with low price-to-earnings ratios. When the market goes up, they sometimes prefer value stocks to growth stocks; when the market goes down, they often favor growth stocks over value stocks.

The Dogs of the Dow strategy is a popular fade strategy whereby investors purchase the highest-yielding stocks in the Dow Jones Industrial Average. Remember, a stock has to pay a relatively high dividend and have a relatively low stock price to have a high dividend yield. When any of the investor's stocks rise in price so much that they are no longer one of the ten highest dividend-yield stocks, he sells them, capturing the gain and reinvesting the proceeds in the newest "dog."

Why It Matters

Fade investors zig when everyone else zags. They have strong stomachs, a sense of independence, and an ability to resist the temptations of going with the crowd. That can mean picking up a few dogs, and that can mean sticking with a stock if it has become a dog. Fade investors are not always right, but the philosophy has attracted many happy investors over the years. Even Burton Malkiel, who developed the random walk theory, which says there is no reliable way to beat the market in the long run, acknowledges that contrarian strategies can be successful. They tend to outperform other trading strategies because market reversals are often based on economic facts rather than investor psychology.

It is important to note that fade investing often works best for investors who have thoroughly analyzed the fundamentals of the companies they invest in. Companies with solid management teams, innovative products, efficient processes and good profit margins can often weather being unpopular with the crowd.

Source: Investing Answers

fade

verb

English Language Learners Definition of fade

 (Entry 1 of 2)

: to lose strength or freshness : to become weaker
: to disappear gradually
: to become less bright : to lose color

fade

noun

English Language Learners Definition of fade (Entry 2 of 2)

: a gradual change from one picture to another in a movie or television program

fade

verb
\ ˈfād How to pronounce fade (audio) \
faded; fading

Kids Definition of fade

1 : to lose or cause to lose brightness of color
2 : to dry up : wither The flowers were fading.
3 : to grow dim or faint The path faded out. Her memory faded.

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More from Merriam-Webster on fade

Rhyming Dictionary: Words that rhyme with fade

Thesaurus: All synonyms and antonyms for fade

Spanish Central: Translation of fade

Nglish: Translation of fade for Spanish Speakers

Britannica English: Translation of fade for Arabic Speakers

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