\ ˈfād \
faded; fading

Definition of fade 

(Entry 1 of 3)

intransitive verb

1 : to lose freshness, strength, or vitality : wither fading flowers

2 : to lose freshness or brilliance of color The fabrics faded in the strong sunshine.

3 : to sink away : vanish a fading memory The smile faded from his face.

4 : to change gradually in loudness, strength, or visibility used of a motion-picture image or of an electronics signal and usually with in or out One scene fades out as the next scene fades in.The radio signal faded out as we got further away from the station.

5 of an automobile brake : to lose braking power gradually

6 : to move back from the line of scrimmage used of a quarterback

7 of a ball or shot : to move in a slight to moderate slice

transitive verb

: to cause to fade time has not completely faded the humor of these verses —G. H. Genzmer



Definition of fade (Entry 2 of 3)

1a : fade-out

b : a gradual changing of one picture to another in a motion-picture or television sequence

2 : a fading of an automobile brake

3 : a slight to moderate and usually intentional slice in golf

4 : a hairstyle similar to a crew cut in which the hair on top of the head stands high


\ ˈfäd \

Definition of fade (Entry 3 of 3)

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Other words from fade


fader noun

Synonyms & Antonyms for fade

Synonyms: Verb

blanch, bleach, blench, decolorize, dull, pale, wash out, whiten

Antonyms: Verb

darken, deepen, embrown

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Examples of fade in a Sentence


The flowers were fading in the vase. the fading light of late afternoon She was fading fast from the effects of the pneumonia. We watched the ship gradually fade from view as it sailed away. The smile faded from his face. Hopes for a quick end of the crisis are fading fast. Their reasons for leaving have faded from memory. He's trying to recapture the faded glory of his youth. The band's popularity has faded in recent years. The fabric will fade unless you protect it from the sunlight.


The movie ends with a fade to black.
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Recent Examples on the Web: Verb

With fading and peeling paint, Knievel’s private living quarters were dusty and run down. Shaun Goodwin, kansascity, "How the heck did an Evel Knievel museum wind up in northeast Kansas?," 26 June 2018 Not even the blip of Vince Carter’s signing in the late 1990s could save Puma from fading from the basketball conscious, which is why the recent announcements of Ayton, Bagley, and Jay Z are so stunning. Matt Giles, Longreads, "Puma’s Ploy to Become Relevant in Basketball Again," 21 June 2018 French President Emmanuel Macron may have his hands full with his plan to boost economic growth, his fading bromance with President Donald Trump and a tiny ruckus over the price of new dinnerware for the Élysée Palace. Jessica Spitz /, NBC News, "That's 'Mr. President' to you, Macron lectures young man," 18 June 2018 Stevens ripped off a dance routine with Corden before fading to black. Mackenzie Cummings-grady, Billboard, "Audra McDonald & Dan Stevens Turn 'Taxi Driver,' 'The Shape of Water' Into Inappropriate Musicals On 'Late Late Show': Watch," 22 May 2018 With less than 48 hours before the Kentucky Derby, where his horse Bolt d’Oro challenged early before fading to 12th, Ruis had bunked in Captain Kirk’s old digs for just two nights the weekend before. Bryce Miller, sandiegouniontribune.com, "Kentucky two-step proves Ruis is serious about another Derby run," 7 May 2018 The son of Lookin At Lucky ran a solid second off the 11-month layoff on May 3 and then got caught up in a four-horse speed duel before fading to fifth versus better last time out. Scott Shapiro, The Courier-Journal, "Twinspires.com's free expert pick for Friday at Churchill Downs," 28 June 2018 Allen-Stewart shared progress pictures of her lobster-red back fading into a more respectable blush after spending a half-hour coated in shaving cream. Leah Prinzivalli, Allure, "This DIY Sunburn Hack Involving Shaving Cream Is Going Viral — and Derms Approve of It," 27 June 2018 The Big Ten has seen programs burn bright and then rapidly fade in the recent past. Zach Osterman, Indianapolis Star, "Insider: IU baseball can take final step with Chris Lemonis successor," 25 June 2018

Recent Examples on the Web: Noun

New navigational gestures and controls Google aims to make navigation and multitasking on the phone more approachable by making the tech fade into the background. Edward C. Baig, USA TODAY, "Five ways Android P will change how you use your smartphone--and put it down," 8 May 2018 Ismael Chamu looks the part of a typical college student, with his backpack, black jeans and stylish fade haircut. Teresa Watanabe, latimes.com, "He attends elite UC Berkeley but lives in a trailer with no heat or sewer hookups. Soon, he'll be scrambling to find new shelter," 12 Mar. 2018 As a kid trying to get a fashionable high-top fade in the 1990s, Capriece Batchelor felt defeated. Leilani Marie Labong, SFChronicle.com, "At the Culture of Hair salon, the mission is top of mind — and head," 5 July 2018 Quarterback Nate Sudfeld hit Joshua Perkins on a corner fade for a score. Jeff Mclane, Philly.com, "Eagles practice observations: Carson Wentz's arm strength; Philly Special redux; quarterback golf," 14 June 2018 Relatedly, John Cena now prefers his haircut high and tight, skin fade with a six guard up top. Chris Gayomali, GQ, "Suiting Up with John Cena," 12 June 2018 Rain should taper to showers tomorrow and fade later in the day to allow temperatures to warm up a bit better before sunset. Matt Rogers, Washington Post, "D.C.-area forecast: Cool and rainy through tomorrow afternoon, sun returns by Thursday," 24 Apr. 2018 The film finally gains its footing toward the end only to slip again at the fade out. Gary Goldstein, latimes.com, "'Aardvark' is a sluggish, uncertain family drama," 12 Apr. 2018 By now, her husband Philip (Matthew Rhys) has quit the game, having been pushed to his limit by cases that carried with them both an escalating body count and a futile sense of trying to outrun the facts of Russia’s slow fade. Daniel D'addario, Time, "The Americans Becomes a Modern Russian Tragedy in Its Final Season," 28 Mar. 2018

These example sentences are selected automatically from various online news sources to reflect current usage of the word 'fade.' Views expressed in the examples do not represent the opinion of Merriam-Webster or its editors. Send us feedback.

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First Known Use of fade


14th century, in the meaning defined at intransitive sense 1


1918, in the meaning defined at sense 1a


15th century, in the meaning defined above

History and Etymology for fade


Middle English, from Anglo-French *fader, from fade feeble, insipid, from Vulgar Latin *fatidus, alteration of Latin fatuus fatuous, insipid


derivative of fade entry 1


Middle English, from Anglo-French

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Phrases Related to fade

fade to black

Statistics for fade

Last Updated

11 Sep 2018

Look-up Popularity

Time Traveler for fade

The first known use of fade was in the 14th century

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More Definitions for fade



Financial Definition of fade

What It Is

A fade is an investment strategy devoted to doing the opposite of the prevailing wisdom. In the brokerage sector, it also refers to a dealer's inability or refusal to fill an order at the prevailing bid/ask spread the dealer has published (that is, the dealer "fades" from trading).

How It Works

Fade investors love to do what's out of favor. They tend to buy when everyone else is selling, sell when everyone else is buying, and wait when everyone else is active. The result is that the contrarian often buys a cheap security that everyone else is calling a dog and sells a security that everyone else is clamoring to get into.

Fade investors often look for stocks with low price-to-earnings ratios. When the market goes up, they sometimes prefer value stocks to growth stocks; when the market goes down, they often favor growth stocks over value stocks.

The Dogs of the Dow strategy is a popular fade strategy whereby investors purchase the highest-yielding stocks in the Dow Jones Industrial Average. Remember, a stock has to pay a relatively high dividend and have a relatively low stock price to have a high dividend yield. When any of the investor's stocks rise in price so much that they are no longer one of the ten highest dividend-yield stocks, he sells them, capturing the gain and reinvesting the proceeds in the newest "dog."

Why It Matters

Fade investors zig when everyone else zags. They have strong stomachs, a sense of independence, and an ability to resist the temptations of going with the crowd. That can mean picking up a few dogs, and that can mean sticking with a stock if it has become a dog. Fade investors are not always right, but the philosophy has attracted many happy investors over the years. Even Burton Malkiel, who developed the random walk theory, which says there is no reliable way to beat the market in the long run, acknowledges that contrarian strategies can be successful. They tend to outperform other trading strategies because market reversals are often based on economic facts rather than investor psychology.

It is important to note that fade investing often works best for investors who have thoroughly analyzed the fundamentals of the companies they invest in. Companies with solid management teams, innovative products, efficient processes and good profit margins can often weather being unpopular with the crowd.

Source: Investing Answers



English Language Learners Definition of fade

 (Entry 1 of 2)

: to lose strength or freshness : to become weaker

: to disappear gradually

: to become less bright : to lose color



English Language Learners Definition of fade (Entry 2 of 2)

: a gradual change from one picture to another in a movie or television program


\ ˈfād \
faded; fading

Kids Definition of fade

1 : to lose or cause to lose brightness of color

2 : to dry up : wither The flowers were fading.

3 : to grow dim or faint The path faded out. Her memory faded.

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Comments on fade

What made you want to look up fade? Please tell us where you read or heard it (including the quote, if possible).


occurring twice a year or every two years

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