mass-market

adjective

mass-mar·​ket ˈmas-ˈmär-kət 

1

: sold through such retail outlets as supermarkets and drugstores as well as through bookstores

a mass-market paperback

also : of, relating to, or publishing mass-market materials

2

: appealing or sold to a general audience

Synonyms of mass-market

• corporate
• commercial

Examples of mass-market in a Sentence

the kind of mass-market candy bars that connoisseurs of chocolate love to disdain

Recent Examples on the Web

TechCrunch reported that the new features moved apparel visualization out of retailer pages and into mainstream AI chats, giving chatbot fitting rooms a mass-market interface. — Lauren Schuster, Fort Worth Star-Telegram, 30 Oct. 2026

Klein’s MODbox might actually be my favorite mass-market tool storage system. — Andrew P. Collins, The Drive, 29 Oct. 2026

The ministerial meeting primarily addressed mass-market, peer-to-peer resale platforms and open classified sites handling massive volumes of uncurated, low-cost goods, de Coutard says. — Sophie Lou Wilson, Vogue, 26 Oct. 2026

According to Lambert, this lift-off is due to the sudden popularity of mass-market personal agents. — Jeff John Roberts, Fortune, 26 Oct. 2026

Word History

First Known Use

1952, in the meaning defined at sense 1

Rhymes for mass-market

• nonmarket
• premarket
• upmarket
• aftermarket
• patriarchate
• supermarket
• market