mass-market

adjective

mass-mar·​ket ˈmas-ˈmär-kət How to pronounce mass-market (audio)
1
: sold through such retail outlets as supermarkets and drugstores as well as through bookstores
a mass-market paperback
also : of, relating to, or publishing mass-market materials
2
: appealing or sold to a general audience

Examples of mass-market in a Sentence

the kind of mass-market candy bars that connoisseurs of chocolate love to disdain
Recent Examples on the Web
Examples are automatically compiled from online sources to show current usage. Read More Opinions expressed in the examples do not represent those of Merriam-Webster or its editors. Send us feedback.
The company has not introduced a new mass-market vehicle in years, relying heavily on incremental updates to the Model 3 and Model Y to drive sales. Mrinmay Dey, USA Today, 6 Oct. 2025 Meanwhile, Tesla has been saying a cheaper mass-market car will hit the market this year. Arjun Kharpal, CNBC, 6 Oct. 2025 The potential impact A mass-market Tesla could force rivals to reassess their pricing and product strategies. Atharva Gosavi, Interesting Engineering, 6 Oct. 2025 The seemingly unstoppable rise of South Indian movie-making was put down to Indian cinema-goers’ desire for mass-market features that reflect the entire country. Jesse Whittock, Deadline, 3 Oct. 2025 See All Example Sentences for mass-market

Word History

First Known Use

1952, in the meaning defined at sense 1

Time Traveler
The first known use of mass-market was in 1952

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Cite this Entry

“Mass-market.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/mass-market. Accessed 13 Oct. 2025.

Last Updated: - Updated example sentences
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