Definition of mass–market
1 : sold through such retail outlets as supermarkets and drugstores as well as through bookstores a mass–market paperback; also : of, relating to, or publishing mass-market materials
2 : appealing or sold to a general audience
People Are Reading
First Known Use of mass–market
1952
Learn More about mass–market
Seen and Heard
What made you want to look up mass–market? Please tell us where you read or heard it (including the quote, if possible).
Writing? Check your grammar now!