sponsorship

Definition of sponsorshipnext
as in patronage
the financial support and general guidance for an undertaking a youth softball league under the sponsorship of local businesses

Synonyms & Similar Words

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Example Sentences

Examples are automatically compiled from online sources to show current usage. Read More Opinions expressed in the examples do not represent those of Merriam-Webster or its editors. Send us feedback.
Recent Examples of sponsorship Its stockpile of ballistic missiles and drones, hegemonic strategy and sponsorship of proxy groups like Hamas, Hezbollah, and the Houthis are existential threats to the Jewish state. Ghassan E. El-Eid, Hartford Courant, 15 Mar. 2026 Award sponsorships are still available for Media Arts, Fine Arts, and Film & TV. Heide Janssen, Oc Register, 15 Mar. 2026 However, Lindley says that sponsorships often influence athletes’ use of sports nutrition foods. Marisa McMillan, Outside, 14 Mar. 2026 The partnership extension, signed with three years remaining on the current agreement, will focus on optimizing sponsorship and revenue-generation opportunities, building fan engagement and investing in NIL activations for TCU athletes in collaboration with TCU’s LEAP Agency. Sportico Staff, Sportico.com, 13 Mar. 2026 That attention could perhaps result in more government funding for the federation, officials hope, and winning games could mean more television broadcasts and more lucrative sponsorships, like one announced earlier this year with the insurance company Allianz. Becky Sullivan, NPR, 13 Mar. 2026 Those close to the process added that not only does Adidas wish to retain its existing sponsorship, but also claimed interest is emerging from Nike and Puma. Adam Crafton, New York Times, 13 Mar. 2026 With more than two years until the torch is lit in Los Angeles, the 2028 Games have lined up more than $2 billion in sponsorships and licensing agreements, surpassing the 2024 Paris Games. Bloomberg, Chicago Tribune, 12 Mar. 2026 Virtually every sports-media outlet in America, from CBS Sports to your favorite niche football podcaster, takes sponsorship money from gambling companies. Mckay Coppins, The Atlantic, 12 Mar. 2026
Recent Examples of Synonyms for sponsorship
Noun
  • Religious and patronage loyalties run deep in rural areas in particular, since the Islamic Republic brought basic services to Iran’s countryside and small towns.
    ABC News, ABC News, 10 Mar. 2026
  • Some rightfully argue that art has a few thousand more years of history, connoisseurship, and patronage, but there’s no question that cars have a hold on the imaginations and purse strings of would-be modern Medicis.
    Robert Ross, Robb Report, 6 Mar. 2026
Noun
  • Neighborhood Capital Fund expects to issue another open call for projects in late summer or fall 2026, with funding to be awarded in spring 2027.
    Darcel Rockett, Chicago Tribune, 12 Mar. 2026
  • Trump has argued tariffs are crucial to the country for government funding and threatening to impose them as a way to pressure countries to reach trade deals and companies to manufacture their products in the United States.
    Bart Jansen, USA Today, 12 Mar. 2026

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Cite this Entry

“Sponsorship.” Merriam-Webster.com Thesaurus, Merriam-Webster, https://www.merriam-webster.com/thesaurus/sponsorship. Accessed 18 Mar. 2026.

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