as in profitable
yielding a profit the new manager's mission was to turn the failing store into a lucrative operation

Synonyms & Similar Words

Relevance

Antonyms & Near Antonyms

Example Sentences

Examples are automatically compiled from online sources to show current usage. Read More Opinions expressed in the examples do not represent those of Merriam-Webster or its editors. Send us feedback.
Recent Examples of lucrative That’s a metric analysts monitor as a sign of how lucrative the iPhone is for Apple. Lisa Eadicicco, CNN Money, 19 Sep. 2025 In response, many current doctors would leave the field for more lucrative opportunities elsewhere and fewer young people would choose medicine as a career. Wayne Winegarden, Forbes.com, 18 Sep. 2025 The only big-prize winner from Wednesday’s most lucrative Florida Lottery draw games — Powerball, Florida Lotto, Cash4Life, Fantasy 5 — played at a South Florida liquor store. David J. Neal, Miami Herald, 18 Sep. 2025 Peng-Peng Gong was trained at the Juilliard School in New York but walked away from a lucrative career as an international concert pianist and returned to China as the resident composer of the Shanghai Philharmonic Orchestra in 2014. Vincent Ni, NPR, 13 Sep. 2025 See All Example Sentences for lucrative
Recent Examples of Synonyms for lucrative
profitable
Adjective
  • The toolkit Substack built for The Free Press, a carrot to keep Bari Weiss’ profitable conservative outlet on the platform, is now being rolled out for other top publishers.
    Max Tani, semafor.com, 22 Sep. 2025
  • Another industry leader suffered a particularly devastating blow when Paris, its most profitable market, banned e-scooters entirely in 2023 following a public referendum.
    Preston Fore, Fortune, 22 Sep. 2025

Browse Nearby Words

Podcast

Cite this Entry

“Lucrative.” Merriam-Webster.com Thesaurus, Merriam-Webster, https://www.merriam-webster.com/thesaurus/lucrative. Accessed 30 Sep. 2025.

More from Merriam-Webster on lucrative

Last Updated: - Updated example sentences
Love words? Need even more definitions?

Subscribe to America's largest dictionary and get thousands more definitions and advanced search—ad free!