Lookups spiked 1,200% on November 7th, 2018.
Invasion was among our top lookups on November 7th, 2018, following a combative exchange between Donald Trump and CNN reporter Jim Acosta.
The president was taking questions from reporters after making remarks about a “tremendous success” in the midterms and called on Acosta, who repeatedly asked why Trump had labeled the migrant caravan in Mexico as an invasion of the country.
— Greg Rice, Newsweek (newsweek.com), 7 Nov. 2018
Invasion has definitions both literal (“an act of invading”) and somewhat figurative (“the incoming or spread of something usually hurtful”). The word may also be found employed with relatively neutral meaning (such as the British Invasion of the 1960s, in which pop music from the UK enjoyed great popularity in the US), a sense that we define as “an inroad of any kind.”
Invasion may be traced back to the Latin invadere (“to invade”), but came to English, appropriately enough, as the result of an invasion itself, taken into Middle English from the Anglo-French after the Norman conquest of the British Isles in the 11th century. The word has been in use in English since the 15th century.
Collin and Miles are able to make light of it all, riffing on the invasion of absurd hipster bicycles, uppity corporate types, and $10 green juice at their local bodega with jokes, banter, and impromptu freestyle rapping.
— Natalia Winkelman, The Daily Beast (thedailybeast.com), 28 Jul. 2018
Trend Watch is a data-driven report on words people are looking up at much higher search rates than normal. While most trends can be traced back to the news or popular culture, our focus is on the lookup data rather than the events themselves.