brand-name

1 of 2

adjective

ˈbran(d)-ˈnām 

1

: of or relating to a brand name

brand-name products

2

: having a well-known and usually highly regarded or marketable name

brand-name authors

the … party lacks brand-name guests or good food

—Ryan Lizza

brand name

2 of 2

noun

1

: an arbitrarily adopted name that is given by a manufacturer or merchant to an article or service to distinguish it as produced or sold by that manufacturer or merchant and that may be used and protected as a trademark

2

: one having a well-known and usually highly regarded or marketable name

Examples of brand-name in a Sentence

Noun

The drug is sold under several brand names.

Recent Examples on the Web

Adjective

Doing the math 46brooklyn, a consulting firm and data project that tracks brand-name drug prices, found that close to 1,000 brand drugs went up in price in January 2026. —Elisabeth Rosenthal, Miami Herald, 13 May 2026

The heart of town is home to restaurants, bars, and boutiques, but don’t look for a lot of brand-name stores or restaurants or mega hotels. —Essence, 13 May 2026

Noun

The recall currently includes trail mixes sold under various brand names, Ghirardelli beverage mixes, Zapp’s and Dirty brand potato chips, and frozen pizzas sold at Aldi and Walmart. —Michele Laufik, Martha Stewart, 13 May 2026

One of them was Gleevec — though at the time it wasn't known by its brand name. —Sydney Lupkin, NPR, 10 May 2026

Word History

First Known Use

Adjective

1887, in the meaning defined at sense 1

Noun

1922, in the meaning defined at sense 1

Rhymes for brand-name

• acclaim
• aflame
• airframe
• ballgame
• became
• declaim
• defame
• disclaim
• doorframe
• exclaim
• inflame
• mainframe

Legal Definition

brand name

noun

: trade name