zeitgeist

noun

zeit·​geist ˈtsīt-ˌgīst How to pronounce zeitgeist (audio) ˈzīt- How to pronounce zeitgeist (audio)
variants often Zeitgeist
: the general intellectual, moral, and cultural climate of an era

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Scholars have long maintained that each era has a unique spirit, a nature or climate that sets it apart from all others. In German, such a spirit is known as Zeitgeist, from the German words Zeit, meaning "time," and Geist, meaning "spirit" or "ghost." (This same Geist, when combined with poltern, meaning "to knock," led to the English word poltergeist referring to a noisy ghost.) It is common nowadays to read about something "tapping into" or "capturing" the zeitgeist, as doing so often entails popularity or profitability in appealing to a great many people, though sometimes the zeitgeist of a particular time and place is only recognized in hindsight, either due to nostalgia or with the benefit of (one hopes) greater wisdom.

Examples of zeitgeist in a Sentence

His songs perfectly captured the zeitgeist of 1960s America.
Recent Examples on the Web
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The strange, perfect irony of Prada 2 What makes The Devil Wears Prada 2 genuinely unusual is that the film itself is a critique of the very promise that made the original aspirational, not just a bitter statement on the current media zeitgeist but a metaphorical meditation on Hollywood’s fate. Nick Lichtenberg, Fortune, 9 May 2026 This theoretically minded, quantitative side of Thoreau is nearly invisible in the cultural zeitgeist. Robert M. Thorson, The Conversation, 8 May 2026 Ultimately, for the first time in nearly a decade, hockey feels like a real factor in the American zeitgeist. Bobby Burack Outkick, FOXNews.com, 6 May 2026 With more than 300 episodes served, Bob’s Burgers has become a part of the zeitgeist, loved by critics and home audiences alike. Jason Maxey, Rolling Stone, 2 May 2026 See All Example Sentences for zeitgeist

Word History

Etymology

German, from Zeit + Geist spirit

First Known Use

1835, in the meaning defined above

Time Traveler
The first known use of zeitgeist was in 1835

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Cite this Entry

“Zeitgeist.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/zeitgeist. Accessed 18 May. 2026.

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