\ ˈswag \
swagged; swagging

Definition of swag 

(Entry 1 of 2)

transitive verb

1 : to adorn with swags

2 : to arrange (something, such as drapery) in swags



Definition of swag (Entry 2 of 2)

2a : something (such as a decoration) hanging in a curve between two points : festoon

b : a suspended cluster (as of evergreen branches)

3a : goods acquired by unlawful means : loot

b : spoils, profits

c : promotional goods or items … Ravens gear was selling better than O's swag. I bought one of the cartoon-bird caps … —David Simon

d : goods given to people who attend or participate in an event Her handbags … one year were a part of the swag celebrities brought home from the Screen Actors Guild Awards. —Karen Martin

e : money, lucre … affirmed that he is now bonded to pay up to $5,000 to any listener who may lose out on swag being offered by another network. —Saul Carson

4 : a depression in the earth

5 chiefly Australia : a pack of personal belongings

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Synonyms for swag

Synonyms: Noun

booty, loot, pillage, plunder, spoil

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Examples of swag in a Sentence


the days of endless worrying had taken their toll, and the old woman's face swagged with exhaustion


The robbers divided the swag. robbed a bank and hid the swag under the floorboards
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Recent Examples on the Web: Verb

Young just swagged his way to his first championship ring as a key reserve for the Warriors. Ed Barkowitz, Philly.com, "NBA draft prospects: Mo Bamba addressing his biggest criticism and 24 other things to know," 19 June 2018 Along with food and vendor mainstays, there will be pride swag available for purchase, including hoodies, hats, raffle tickets and more. Yoshina Okamoto, Anchorage Daily News, "PrideFest 2018 starts this week in Anchorage; here are some of the highlights," 8 June 2018 Celebrate local small businesses and pick up some new reads, be they old classics or fresh off the press, and swag such as posters and more. Philly.com, "South Street Spring Festival, Fishtown Flea, Sly Fox Bock Fest and Goat Race, and other fun happenings, May 4-11," 2 May 2018 Where: Tough Luck Bar | 1771 NE Dekum St. Portland, OR The Goods: There will be food and drink specials, a Terry Porter NBA Jam machine (with proceeds going to Doernbecher), Blazers swag, prizes and more. Tim Brown, OregonLive.com, "Rip City Report live podcast event offers fans a chance to talk Trail Blazers with reporters on Tuesday," 12 Mar. 2018 For Isabell Hutchins the gifts were even more personal — 1996 Olympics swag featuring the event’s mascot, Izzy. Mark Alesia, Indianapolis Star, "Larry Nassar: The making of a monster who abused gymnasts for decades," 8 Mar. 2018 The classically prepared omelet is appropriate at any hour and can be swagged up with an optional hit of caviar. Bon Appetit, "La Banane," 26 Oct. 2017 Sure, some students will swag out their rooms with energy-guzzling TVs, game consoles, microwaves, or mini-fridges. Suzy Le Bel, USA TODAY College, "6 ways to make your dorm room more eco-friendly," 28 Aug. 2017 At the first New York edition of Internapalooza, engineers from Goldman Sachs Group Inc. and Quicken Loans Inc. greeted hundreds of computer science students with smiles and swag as their firms worked to recruit young talent. Amanda L Gordon, Bloomberg.com, "Goldman ‘as Competitive’ as Google, Says Young Job-Seeking Coder," 25 July 2017

Recent Examples on the Web: Noun

Of course, the ultimate takeaway was a photo or autograph from World Series champ, though the swag bags filled with Fig & Olive's rose vinaigrette and Whataburger vouchers were a nice touch, too. Amber Elliott, Houston Chronicle, "George Springer's fourth annual All-Star Bowling Benefit raises record $250K for youth who stutter," 10 July 2018 This week's was courtesty of Tour rookie Joel Dahmen, whose on-course, floppy-bucket-hat swag is second only to Schoolboy Q and maybe my own father. Daniel Rapaport, SI.com, "FORE Questions: More Rules Headaches, Predicting Ryder Cup Rosters and Grading Tiger's Comeback," 3 July 2018 Say ‘no thank you’ when offered business swag like pens, stationery, and toys. Mandy Ferreira, Good Housekeeping, "17 Ways To Produce Less Trash And Save Money—According To Zero Wasters," 12 July 2017 Back at home — never mind the Game of Thrones swag and such — someone just became a hero. Tim Goodman, The Hollywood Reporter, "Critic's Notebook: 'Letterkenny' Is the Canadian Comedy You Didn't Know You Needed," 11 July 2018 Those players are likely the same ones bidding hundreds of dollars for E3 Fortnite swag that was given to attendees for free. Kyle Orland, Ars Technica, "Players paying up to $450 for disc-based copies of Fortnite," 26 June 2018 She'll be featured in a Christmas movie later this year, and is working on her own line of pet care products, plus a quarterly subscription box full of Bub swag (check her website for more). Justin Jacobs, Indianapolis Star, "Do all funny, cute, famous cats come from Indiana? We think so.," 17 May 2018 As anyone who has seen Jake Paul's Christmas merchandise hype video knows, YouTube creators have long sold their own swag to fans, including through Teespring. Louise Matsakis, WIRED, "YouTube Will Help Creators Make Money With More Than Just Ads," 21 June 2018 Along with sporting the #BringBackJoe swag, fans of the beloved contestant can also sign a petition addressed to ABC on Change.org demanding that Amabile be the next Bachelor. Madison Roberts, PEOPLE.com, "Heartbroken Bachelorette Fans Can Now Get 'Joe the Grocer' Apparel," 20 June 2018

These example sentences are selected automatically from various online news sources to reflect current usage of the word 'swag.' Views expressed in the examples do not represent the opinion of Merriam-Webster or its editors. Send us feedback.

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First Known Use of swag


1530, in the meaning defined at intransitive sense 1


1660, in the meaning defined at sense 1

History and Etymology for swag


perhaps of Scandinavian origin; akin to Norwegian svagga to sway, rock; akin to Middle Low German swacken to rock

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Statistics for swag

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Time Traveler for swag

The first known use of swag was in 1530

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More Definitions for swag



English Language Learners Definition of swag

: stolen property

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More from Merriam-Webster on swag

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Thesaurus: All synonyms and antonyms for swag

Britannica.com: Encyclopedia article about swag

Comments on swag

What made you want to look up swag? Please tell us where you read or heard it (including the quote, if possible).


a magnificent or impressive array

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