su·​per·​flack ˌsü-pər-ˈflak How to pronounce superflack (audio)
plural superflacks
: an extremely skillful and successful publicity agent or flack
The more sophisticated War Department officials knew exactly where Jimmy [Stewart] would be most effective—as a superflack for the entire war effort.Frank Sanello
They faithfully repeated Trump's claim that he didn't have a public relations agent, when in fact he employed one of New York's most prominent superflacksHoward Kurtz

Word History

First Known Use

1967, in the meaning defined above

Time Traveler
The first known use of superflack was in 1967

Dictionary Entries Near superflack

Cite this Entry

“Superflack.” Dictionary, Merriam-Webster, Accessed 5 Dec. 2023.

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