Definition of nonconsuming
: not consuming something studied attitudes toward alcohol in a nonconsuming population; especially : not being a consumer of a particular good or service … thought they saw a growth opportunity in the significant proportion of American households that did not yet own a computer. … We suspect that there just weren't any jobs needing to get done in those nonconsuming households … — Clayton Christensen et al.
First Known Use of nonconsuming
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