plural -s

Definition of mindshare

: a controlling or predominant hold of one's attention that is gained especially by marketing ploys gain mindshare with both media and consumers— Barbara Kohn

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First Known Use of mindshare

1983, in the meaning defined above

History and Etymology for mindshare

mind entry 1 + market share

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The first known use of mindshare was in 1983

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Cite this Entry

“Mindshare.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/mindshare. Accessed 19 Sep. 2020.

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