marketable

adjective

mar·​ket·​able ˈmär-kə-tə-bəl 

1

a

: fit to be offered for sale in a market

food that is not marketable

b

: wanted by purchasers or employers : salable

marketable securities

marketable skills

2

: of or relating to buying or selling

marketability

ˌmär-kə-tə-ˈbi-lə-tē 

noun

Synonyms

• merchantable
• salable
• saleable
• sellable

Examples of marketable in a Sentence

an employee with highly marketable skills

realized that the birdhouses he enjoyed making were marketable and began selling them at craft fairs

Recent Examples on the Web

Whatever the emotional benefits of creating content and building an audience online, Morrison noted that the camp provides its charges with highly marketable skills. —Taylor Lorenz, Washington Post, 7 Nov. 2023

The most subtle consequence from this new industry, however, may be in how both creators and users now view their personalities and daily lives as in service of a marketable brand, said Angèle Christin, a Stanford University associate professor who researches the industry. —Taylor Lorenz, Washington Post, 26 Oct. 2023

But Kelce, propelled by his stylish outfits, trimmed beard and haircut and his charismatic personality, has emerged as one of the N.F.L.’s most marketable stars. —Emmanuel Morgan, New York Times, 26 Sep. 2023

One European distributor expressed frustration at the lack of marketable pre-sale projects at the TIFF market this year. —Scott Roxborough, The Hollywood Reporter, 10 Sep. 2023

To be sure, Google’s newest research effort may never become a marketable product. —Paolo Confino, Fortune, 17 Aug. 2023

Al Hilal is not the only team hoping to take advantage of the growing schism between P.S.G. and one of soccer’s most talented players and most marketable names. —Rory Smith, New York Times, 24 July 2023

Or as one of its most marketable stars: Attractive and wholesome-looking, appealing to both soccer diehards and those who don’t know the first thing about the sport. WORLD CUP CENTRAL: 2023 Women's World Cup Live Scores, Schedules, Standings, Bracket and More But Morgan is also a disruptor. —Nancy Armour, USA TODAY, 26 July 2023

There’s no drama in Jocelyn’s performance to make such perfectly silly and self-effacing lyrics work well — like how Lady Gaga’s Ally in A Star Is Born made the fictional singer’s vapid pop turn still feel marketable, if over-the-top even by Gaga pop song standards. —Brittany Spanos, Rolling Stone, 2 July 2023

See More

Word History

First Known Use

1600, in the meaning defined at sense 1a

Kids Definition

marketable

adjective

mar·​ket·​able ˈmär-kət-ə-bəl 

1

: fit to be offered for sale

food that has gone bad is not marketable

2

: wanted by purchasers or employers

marketable skills

marketability

ˌmär-kət-ə-ˈbil-ət-ē 

noun

Legal Definition

marketable

adjective

mar·​ket·​able ˈmär-kə-tə-bəl 

1

: fit to be offered for sale : being such as may be justly or lawfully sold or bought

marketable goods

2

: wanted by buyers

marketable securities

marketability

ˌmär-kə-tə-ˈbi-lə-tē 

noun