ideation

noun ide·a·tion \ ˌī-dē-ˈā-shən \
Updated on: 17 May 2018

Definition of ideation

: the capacity for or the act of forming or entertaining ideas
  • suicidal ideation

Examples of ideation in a Sentence

  1. caregivers are trained to watch for signs of depression and suicidal ideation—some patients are likely to put their fantasies to action

Recent Examples of ideation from the Web

These example sentences are selected automatically from various online news sources to reflect current usage of the word 'ideation.' Views expressed in the examples do not represent the opinion of Merriam-Webster or its editors. Send us feedback.

First Known Use of ideation

1818

in the meaning defined above

See Words from the same year
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Financial Definition of IDEATION

ideation

What It Is

Ideation is the act of forming ideas.

How It Works

For example, let's say Company XYZ makes widgets, and it wants to get into the children's widget market. Its product development team starts brainstorming ideas for specs, features and production methods.

This ideation process includes listing possible product features, designing prototypes, manufacturing prototypes, doing market research, and going back to square one with various iterations until something marketable and profitable emerges.

In a purely marketing context, ideation might involve creating an image board or concept for advertising.

Why It Matters

Ideation is what many business people spend a significant time doing. Without creativity, experimentation and dreaming, businesses would be far less innovative and thus far less profitable.


Medical Dictionary

ideation

noun ide·a·tion \ ˌīd-ē-ˈā-shən \

medical Definition of ideation

: the capacity for or the act of forming or entertaining ideas
  • suicidal ideation


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