demand-side
adjective
de·mand-side
di-ˈmand-ˌsīd 
: of, relating to, or being an economic theory that advocates use of government spending and growth in the money supply to stimulate the demand for goods and services and therefore expand economic activity compare supply-side
Examples of demand-side in a Sentence
Recent Examples on the Web
The site has significant EV charging demands, which have been met through solar and storage assets and managed through our demand-side energy management software platform.
—
Frederic Godemel, Forbes.com, 10 June 2025
Many of those pushing for a Google breakup are those who, unsurprisingly, stand to benefit the most: owners of demand-side platforms, ad servers, and supply-side platforms that directly compete with Google's ad tech, or the publishers who feel their revenues have been reduced by unfair ad auctions.
—David Doty, Forbes.com, 22 May 2025
In response to that changing environment, Google is adding generative AI tools to its Display & Video 360 demand-side platform.
—Dade Hayes, Deadline, 5 May 2025
For example, for programmatic campaigns, a hashed personal email is all that is required for use in a demand-side platform.
—Paula Chiocchi, Forbes.com, 29 Apr. 2025
Brands should prioritize more accurate demand-side forecasting.
—Andre Claudio, Sourcing Journal, 25 Apr. 2025
Most estimates have found that all the demand-side policies made by Biden, Trump, and the Federal Reserve during the pandemic raised inflation only by about two percent on average.
—Jennifer M. Harris, Foreign Affairs, 22 Apr. 2025
Retailers value tight control over the shopping experience and are wary of letting third-party demand-side platforms directly bid into their on-site inventory.
—Kiri Masters, Forbes.com, 2 Apr. 2025
Meaningful progress requires multi-faceted approaches: strengthening Mexico’s law enforcement and judicial capabilities, reducing corruption through institutional reforms, addressing economic factors driving cartel recruitment, and confronting demand-side issues in the U.S. drug market.
—Peter J. Forcelli, Boston Herald, 21 Mar. 2025
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Frederic Godemel, Forbes.com, 10 June 2025
Many of those pushing for a Google breakup are those who, unsurprisingly, stand to benefit the most: owners of demand-side platforms, ad servers, and supply-side platforms that directly compete with Google's ad tech, or the publishers who feel their revenues have been reduced by unfair ad auctions.
—David Doty, Forbes.com, 22 May 2025
In response to that changing environment, Google is adding generative AI tools to its Display & Video 360 demand-side platform.
—Dade Hayes, Deadline, 5 May 2025
For example, for programmatic campaigns, a hashed personal email is all that is required for use in a demand-side platform.
—Paula Chiocchi, Forbes.com, 29 Apr. 2025
Brands should prioritize more accurate demand-side forecasting.
—Andre Claudio, Sourcing Journal, 25 Apr. 2025
Most estimates have found that all the demand-side policies made by Biden, Trump, and the Federal Reserve during the pandemic raised inflation only by about two percent on average.
—Jennifer M. Harris, Foreign Affairs, 22 Apr. 2025
Retailers value tight control over the shopping experience and are wary of letting third-party demand-side platforms directly bid into their on-site inventory.
—Kiri Masters, Forbes.com, 2 Apr. 2025
Meaningful progress requires multi-faceted approaches: strengthening Mexico’s law enforcement and judicial capabilities, reducing corruption through institutional reforms, addressing economic factors driving cartel recruitment, and confronting demand-side issues in the U.S. drug market.
—Peter J. Forcelli, Boston Herald, 21 Mar. 2025
Cite this Entry
“Demand-side.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/demand-side. Accessed 16 Jun. 2025.
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