de·​mand-side di-ˈmand-ˌsīd How to pronounce demand-side (audio)
: of, relating to, or being an economic theory that advocates use of government spending and growth in the money supply to stimulate the demand for goods and services and therefore expand economic activity compare supply-side

Examples of demand-side in a Sentence

Recent Examples on the Web Jed Dederick, chief client officer at demand-side advertising provider The Trade Desk, acknowledged the complex challenge of reaching viewers given the massive proliferation of digital platforms. Todd Spangler, Variety, 11 Jan. 2024 In the demand-side scenario, technology saves the day with cost-competitive renewables. Mario Loyola, WSJ, 18 Dec. 2023 Ferro says advertisers have expanded access to programmatic biddable inventory across 30 different demand-side platforms that give access to both national and local-market advertisers. Brian Steinberg, Variety, 7 Dec. 2023 ObamaCare is a demand-side policy, and that merely bids up prices without increasing overall availability. WSJ, 4 Dec. 2023 These are the types of demand-side tools that are missing in the Biden supply chain initiative. Harry G. Broadman, Forbes, 30 Nov. 2023 However, the most effective demand-side solutions never made it through the legislature this session. Energy Innovation: Policy and Technology, Forbes, 16 July 2023 There is clearly room for supply-side, demand-side, and institutional accounts in the literature on democratic regression. Foreign Affairs, 19 Oct. 2021 That’s exactly why NBCUniversal is partnering with FreeWheel, 100 premium broadcasters, 1,000 digital publishers, and more than 50 demand-side platforms to enable marketers to reach audiences in over 190 countries in one singular seamless transaction. Maggy Chan, Variety, 19 June 2023

These examples are programmatically compiled from various online sources to illustrate current usage of the word 'demand-side.' Any opinions expressed in the examples do not represent those of Merriam-Webster or its editors. Send us feedback about these examples.

Word History

First Known Use

1980, in the meaning defined above

Time Traveler
The first known use of demand-side was in 1980

Dictionary Entries Near demand-side

Cite this Entry

“Demand-side.” Dictionary, Merriam-Webster, Accessed 15 Jun. 2024.

Love words? Need even more definitions?

Subscribe to America's largest dictionary and get thousands more definitions and advanced search—ad free!