noun coun·ter·pro·gram·ming \ˌkau̇n-tər-ˈprō-ˌgra-miŋ, -grə-\

Definition of counterprogramming

  1. :  the scheduling of programs by television networks so as to attract audiences away from simultaneously telecast programs of competitors

Circa 1966

First Known Use of counterprogramming

circa 1966

Seen and Heard

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